Domino's Pizza - Strategies to Tackle Global Economic Slowdown![]() ![]() ![]() ![]() |
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"Ultimately, this franchise-only business model is what helps Domino's rake in the cash even in a downturn. Restaurant chain Pizza Hut may have a strong brand, but it is weighed down by its portfolio of managed restaurants; Domino's has none. It also means Domino's has its strategy laid out not just for the next year, not even for the next five years, but until 2017. The company wants to open hundreds of new stores until then, at a rate of around 50 per year, before taking a breather."1 - Lionel Laurent, Markets Reporter for Forbes.com, London, in January 2009. "Domino's Pizza's same-store sales should still relatively outperform those of other quoted restaurant companies because they will, amongst other reasons, benefit from people tightening their belts rather than eating out at restaurants."2 - John Beaumont, Analyst with Singer Capital Markets Limited3, in January 2009.
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1] Lionel Laurent, "Want a Slice of Domino's? It'll
Cost You," www.forbes.com, January 08, 2009.
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