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EU Case Studies

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Page 17 of 29

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
IPD0012 Dr. Reddy's Laboratories- On the New Drug Discovery Trail
IPD0023 Pfizer: Dearth of New Products and Future Challenges
IPD0029B Acer: Will its LCD TV venture be successful
IPD0033B Innovation at Wyeth: 'Managing' Scientific productivity
IPD0040B Biogen IDEC : Troubles with Tysabri
IPD0055P Will Nokia Keep Buzzing?
IPD0060C Pfizer’s Foray into Sedatives: The American Dream?
IPD0085P Honda’s Green Technology Strategy in the US Auto Market
IPD0102 Kamal Quadir’s CellBazaar: Connecting Bangladesh’s Bottom of the Pyramid through Mobile Commerce
IPD0103IRC Alternative Fuels: A Boon to the Aviation Industry?
IPD0114IRC Glivec: The Innovation that Failed
IPD0132IRC SUSTAINABILITY INITIATIVE AT ROCHE: TARGETING TOMORROWS
ITF0001 Caribbean Sugar: Implications of European Connection
ITF0002 China’s FDIs in Asia
ITF0004 Mario Monti Vs. Microsoft
ITF0006 Cancun Revisited
ITF0010 The Chicago Exchanges vs. Eurex US
ITF0013 Corporate Tax in the European Union: Tax Harmonization Vs Tax Competition
ITF0016 NAFTA- Achievements and Challenges
ITF0017 Mexican experiences with NAFTA

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