Case Studies in Business Management, Strategy, Business Models, Marketing, Leadership, CSR, MBA Case Studies

Help
Cart:
Check Out

Unilever Case Studies

Company name starts with:

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
Page 2 of 3

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
HROB140 Goals Going Astray
IPD0010 A G Lafley: Innovating P&G’s Innovations
LDS0008 Hiring the CEOs: The Changing Paradigms
MAA0205IRC P&G ACQUIRES GILLETTE
MCS0013 Changes in the Global Advertising Industry: From Mass Market Advertising to In-Store Advertising
MES0082C Pond’s Foray into the Premium Segment – Will the ‘Miracle’ Work?
MES0083 Cisco in Emerging Markets (B): Market Entry Strategies in Middle East and African Countries
MKS0112B AXE Effect in the US: Success through Viral Marketing?
MKS0113 Unilever's Digital Media Strategy
MKTA003 Unilever in India - Building and Nurturing Brands
MKTA004 Unilever in India - Building the Ice creams business
MKTA007 Detergent Wars in India
MKTA008 Unilever in India - Rural Marketing Initiatives
MKTA022 Unilever in India - Managing Brand Extensions
MKTG147 Lifebuoy “Swasthya Chetna”: Unilever's Social Marketing Campaign
MKTG155 Unilever's “Real Beauty” Campaign for Dove
MKTG175 Sunsilk Gang of Girls': Hindustan Lever Limited's Online Social Networking Initiative in India
MKTG184 What's in a Name? Lessons from Three Rebranding Exercises in India
MKTG203 Alcohol Advisory Council of New Zealand: Social Marketing to Change Binge Drinking Culture
MKTG204 Marketing Sunsilk: How Unilever Launched its Global Hair Care Brand in the US

Contact us: IBS Case Development Centre (IBSCDC), IFHE Campus, Donthanapally, Sankarapally Road, Hyderabad-501203, Telangana, INDIA.
Mob: +91- 9640901313
E-mail: casehelpdesk@ibsindia.org

©2020 - 25 IBS Case Development Centre. All rights reserved. | Careers | Privacy Policy | Terms of Use | Disclosure | Site Map xml sitemap