Exxon Mobil's Riches: Fueling Controversy?

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

Case Details:


Case Code : BECG064 For delivery in electronic format: Rs. 400 ;
For delivery through courier (within India): Rs. 400 + Rs. 25 for Shipping & Handling Charges


Business Ethics
Case Length : 23 Pages
Period : 2004-2006
Pub. Date : 2006
Teaching Note : Not Available
Organization : Exxon Mobil Corporation
Industry : Oil and Natural Gas
Countries : USA


The case discusses the problems faced by Exxon Mobil Corp. (Exxon), the largest company in the US, as it recorded high profits in the wake of rising oil prices.

Exxon was accused by some US policy makers and consumer activist groups of price gouging and corporate greed. There was also the confrontation between Exxon and environmental activist groups over issues like the Valdez oil spill, oil drilling in the Arctic National Wildlife Refuge, etc.

The case discusses in detail the allegations made against Exxon and Exxon's responses to the same.


Understand the issues and allegations faced by Exxon in the wake of rising oil prices in the US

Understand the public relations (PR) challenges faced by large oil companies

Appreciate the importance of corporate communications and social responsibility for large corporations


  Page No.
Exxon's Problem of Riches 1
Background Note 4
Exxon Earns Record Profits 4
Criticisms of Exxon 6
Exxon's View 10
The Way Ahead 13
Exhibits 15


Exxon Mobil Corporation, Business Ethics, Oil and Gas Industry, Exxon Valdez Oil Spill, Windfall Profit Tax, Lee Raymond, Environmental Management, Executive Compensation, Price Gouging, Corporate Greed, Corporate Communications, Federal Trade Commission, Greenpeace, Public Relations (PR), Kyoto Protocol and Global Warming

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