The Escorts - Yamaha Motors Break-Up |
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Abstract:
Students can also discuss Escorts new business initiatives and examine how the company is placed to succeed in new economy businesses. This case will also enable students to understand the structural changes in the two wheeler market in India. Issues:» Diversification into unrelated business by one of the partners, Problems in the Joint venture due to the external environment Contents:
Keywords:2000, 1995, Escorts, Yamaha Motors, 50:50, EYML, 24%, equity, 74:26, May 2001,26%, Business Environment |
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