Reviving Alitalia: Italy's Loss Making Airline


IBS CDC IBS CDC IBS CDC IBS CDC RSS Feed
 
Case Studies | Case Study in Business, Management, Operations, Strategy, Case Study

ICMR HOME | Case Studies Collection

To download Reviving Alitalia: Italy's Loss Making Airline case study (Case Code: BSTR126) click on the button below, and select the case from the list of available cases:

Business Strategy Case Studies | Case Study in Business, Management, Operations, Strategies, Case Studies

Business Strategy Case Studies
Business Strategy Short Case Studies
View Detailed Pricing Info
How To Order This Case
Business Case Studies
Case Studies by Area
Case Studies by Industry
Case Studies by Company

Case Details:

Price:

Case Code : BSTR126 For delivery in electronic format: Rs. 500;
For delivery through courier (within India): Rs. 500 + Rs. 25 for Shipping & Handling Charges

Themes

---
Case Length : 25 Pages
Period : 1995-2004
Organization : Alitalia
Pub Date : 2004
Teaching Note : Not Available
Countries : Europe, Italy
Industry : Airline

Abstract:

The case discusses the problems faced by Italy's government controlled airline company - Alitalia that led to its poor financial performance since the fiscal 2000. It examines the efforts taken by the company's top management to turn around the company and explores why they have been largely unsuccessful. The case details the role played by Italian government in the company's business matters and the poor labor relations in company.

With the leadership change in March 2004, the case identifies the issues faced by the new CEO and its management team. It includes a comprehensive note on the European civil aviation industry with a focus on Italy.

Issues:

Understand how internal, industry-specific and macroeconomic factors can negatively affect the financial performance of a company

Contents:

  Page No.
A Loss Making Company 1
Background Note 2
The Problems 3
The New Management 4
Alitalia in the Mid-1990s 5
The Trouble Begins 7
The Government Intervenes 8
Looking Ahead 10
Exhibits 13

Keywords:

Alitalia, European Airline Industry, Airline Industry in Italy, Labor Relations, Corporate Turnarounds, European Commission, Change in Management, Low Cost Airlines, Sky Team Network, Services Mix, Government and Business

Reviving Alitalia: Italy's Loss Making Airline - Next Page>>

 

Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Textbooks, Work Books, Case Study Volumes.