Innovations in Home Building and Home Decor Industries in India

Case Studies | Case Study in Business, Management, Operations, Strategy, Case Study

ICMR HOME | Case Studies Collection

To download Innovations in Home Building and Home Decor Industries in India case study (Case Code: BREP002) click on the button below, and select the case from the list of available cases:

Innovation Case Studies
Short Case Studies
View Detailed Pricing Info
How To Order This Case
Business Case Studies
Case Studies by Area
Case Studies by Industry
Case Studies by Company

Please note:

This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

Case Details:


Case Code : BREP002 For delivery in electronic format: Rs. 500;
For delivery through courier (within India): Rs. 500 + Rs. 25 for Shipping & Handling Charges


Case Length : 16 Pages
Period : 1991 - 2004
Pub Date : 2004
Teaching Note : Not Available
Organization : Parryware, Asian Paints ...
Industry : Home Building and Home Decor
Countries : India


In India, buying a home and getting the interiors done in one's own style, used to be a harrowing experience. However, the situation has changed in the early 2000s. The process of obtaining a home loan is no longer difficult as it used to be.

Financial institutions have cut down on processing time and lowered interest rates. Companies that sell products such as paints, sanitaryware, taps and other home accessories are assisting customers in creating homes according to their individual tastes.

The report takes a look at the home building boom in India and what role financial institutions and builders have played in it.

It also examines how a few significant players in the home building and decor segment have been working towards providing complete solutions to customers, instead of just selling them products.



  Page No.
Introduction 1
The Home Building Boom 2
Home Decor 3
From Products to Solutions 9
Exhibits 10


Real Estate, Home Decor, Parryware, Asian Paints, Housing Finance, Glamour room, EID Parry, Experience Centers, Customer Care, Parryware Online Goodlass Nerolac, 'Colourworld','Asian Paints Home Solutions',"Stainzfree" Ceramic Surfaces, Waterless Urinal

Innovations in Home Building and Home Decor Industries in India - Next Page>>


Case Studies Links:- Case Studies, Short Case Studies, Simplified Case Studies.

Other Case Studies:- Multimedia Case Studies, Cases in Other Languages.

Business Reports Link:- Business Reports.

Books:- Textbooks, Work Books, Case Study Volumes.