US Insurers Looking Towards Indian Insurance Market

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

Case Details:


Case Code : INS038 For delivery in electronic format: Rs. 100;
For delivery through courier (within India): Rs. 100 + Rs. 25 for Shipping & Handling Charges


Case Length : 03 Pages
Period : 2003
Pub Date : 2003
Teaching Note : Available
Organization : Varied
Industry : Insurance
Countries : India


The case focuses on the intensity of competition in the Indian insurance market and also highlights the potential for growth in this sector. The case also discusses the various types of insurance products available in the Indian market and the existing demand for each one of them. It examines the possible growth potential for various products and highlights the factors that make the Indian insurance market so attractive.


Understand the current situation in the Indian insurance market

Discuss the different types of products available in the market and their features


Intensity, competition, Indian insurance market, potential, growth, sector, types, insurance products, Indian market, demand, growth potential, products, Indian insurance market, attractive

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