Toyota Prius: A Case in New Product Development |
ICMR HOME | Case Studies Collection Please note: This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source. |
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Abstract:
Issues:• History of hybrid vehicles. Contents:
Keywords:Toyota Motor Corporation, Ultimate Eco Car, Taiichi Ohno, Kanban, Hybrid-electric car, Fuel Cell Hybrid Vehicle, Kaizen, Toyota Production System, Toyota Hybrid System, Prius NHW10, Prius Classic, Hybrid Synergy Drive (HSD), Toyota Hybrid System II, Hybrid cars, General Motors Toyota Prius: A Case in New Product Development - Next Page>> |
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