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Vol. I February 1st 2009
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How does a company handle crisis? Particularly when it emanates from a product failure, originating from a Chinese manufacturing base whose reputation has been scarred by customer perception for highly unsafe and low quality products? The case study provides valuable insights on crisis at a Chinese manufacturing company and the need for a well-thought plan and an immediate response to handle public and media onslaught.
A battle similar to the one between market leaders – Internet Explorer and Netscape Navigator – during the 1990s is reminiscent in September 2008, as Google, the Internet search market leader launched a web browser, Chrome. This case study delves into the intensifying competition in the most vibrant, innovative and competitive IT industry as Google competes head-on with Microsoft by creating first ever cloud-based alternative to Windows OS.
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IBSCDC Case Study
“Israel’s Teva Pharmaceutical Industries Ltd.: Success with a Hybrid Business Model” written by Vandana Jayakumar and Vara Vasanthi was awarded a special prize in the John Molson Case Writing Competition 2008. The case writing competition was organized by the John Molson School of Business, Concordia University, Montreal, Canada.
Tie-up with CCCH IBSCDC through a partnership with China Case Clearing House (CCCH), a center affiliated with China Europe International Business School (CEIBS), distributes IBSCDC’s case studies and related materials in the Chinese mainland and Hong Kong.
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The Case of Google How can human resources be leveraged as a source of competitive edge? Illustrated through the example of Google, this case raises many intriguing issues on how the technological powerhouse attracts and retains top talent by creating a challenging yet fun-filled work environment and fosters innovation through ‘70/20/10’ model. But, can a company that has focused on small teams and individual interaction retain the same when its meteoric climb to success has captured the interest of many competitors?
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US Financial Crisis :
India Stably Stumbles
What are the reverberations of the US financial crisis on developing economies like India? Though not completely insulated from the global downturn, this case study observes how different sectors of the Indian economy are
faring?
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Corporate Blogging in India:
Are corporate blogs an emerging and vociferous platform of self-expression for effective CRM? This case study highlights corporate entities' quest for an interactive medium and a powerful platform for building and nurturing relationships.
Aligning a Misaligned Supply Chain
Improving supply-chain management to gain a competitive edge
Manufacturers know that a fluid supply chain keeps their products moving from the beginning stages of production all the way to their customers' hands. A misaligned supply chain can lead to higher costs, lower quality and poor customer service. Companies that gain a deeper understanding of their suppliers' capabilities and their own needs, and then diligently use that knowledge to improve their overall supply-chain efficiency, can dramatically strengthen their business and gain a competitive advantage.
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On Midlife Crisis
An Interview with Prof. Paul Bracken, leading expert in global competition and strategic application of technology in business and defense. The professor gives valuable insights on scenario planning as one of the important strategic assessment tools and the biggest trends in management education today.
An Interview with Ken Dychtwald, founding president and CEO of Age Wave. Dychtwald talks about 'Middlescence' as an emerging life stage between adulthood and old age and its unique
behavioral characteristics.
An Interview with Peter Cappelli, the George W Taylor Professor of Management at The Wharton School and Director of Wharton's Centre for Human Resources. The professor views the challenges of talent management through a radical new lens and presents four new principles for ensuring that your organization has the skills it needs - when it needs them.
An Interview with Carlo Strenger, Associate Professor at the psychology department of Tel Aviv University. Through this interview, valuable excerpts are drawn from the author's book (co-authored by Arie Ruttenberg), "The Existential Necessity of Midlife Change".
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