The “Wrap” Story



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Code : LDS0047

Year :
2014

Industry :Unorganized Food Industry

Region : India

Teaching Note: Available

Structured Assignment : Not Available

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Introduction: When Anu (26) took up her second job, she vowed that this would be the last time she worked as an employee. It was her dream to start her own venture and she was determined to achieve it. Anu knew that to start a new business after having had a successful career in one of the financial sector’s most reputed banks like RBS (Royal Bank of Scotland) and Citi Group immediately after completing her MBA would be no easy task. But she had managed to build up her savings without any financial assistance from her family. Now, she just had to decide what business she would get into and when it would be the right time to take the plunge.....

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