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Case Studies company wise

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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
Page 61 of 174

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
MKS0056B Walgreens in 2005
MKS0057B Ampex: Turnaround using patent licensing
MKS0058B Gap’s bet on Store Revamping
MKS0060B Hiccups in the launch of iTunes Motorola phone in the US
MKS0061B Cause Related Marketing in India: Maruti Udyog’s Example
MKS0069P McDonald’s Evolution of Marketing Strategy
MKS0070P Microsoft vs Intuit in 2005
MES0042B METRO Cash and Carry - Exploring the Chinese Markets
MES0043B eBay's Asian Adventures
MES0049C Hollywood’s Foray into China
MES0051C Yellow Tail: The Aussie champion in the US Wine Market
MKS0124 adidas vs PUMA: Marketing War for Football World Cup 2006
MES0056B BenQ Corporation: Entering the Branded CellPhone Market in China
MES0063K Standard Chartered Bank in South Korea
MKS0020 Honda’s Eighth Generation Civic: The Competitive Strategies
MKS0026 Cranium Inc., The Board Game Maker: Winning the Marketing Game!
MKS0027A Jassi – The Marketing of a Television Serial
MKS0030 Corona: The Mexican Beer’s Marketing Strategies in USA
LDS0007 Carlos Ghosn as CEO of Nissan and Renault: Can he rework the ‘Nissan magic’?
LDS0009 British Airways' Willie Walsh: The New CEO's Challenges

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