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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
GGL0023 Google's Trouble in France: English vs French
GGL0024 BBH: The Russian Venture of the UK Brewer, Scottish & Newcastle
GGL0025 Google.com to Google.cn: Google’s Business Dilemma in China
GGL0026 Kodak in Asia
GGL0028 Starbucks in China: Expansion Strategies
GGL0029 Perils of Going Global: WPP's Italian Imbroglio
GGL0030 Dell in India: The Growth Strategies
GGL0031 McDonald's Localization Strategy: Brand Unification, Menu Diversification?
GGL0032 Vodafone's Global Strategy: Paying Price for 'Going for Growth at any Price'?
GGL0033 Kikkoman, the World's Leading Soy Sauce Maker: Globalisation and Localisation Strategies
GGL0034 Tata Steel’s Globalisation Strategies: The Acquisition of Corus and the Strategic Fit (A)
GGL0035 ‘Made in Singapore’: Glamorizing the Manufacturing Sector?
GGL0036 Coca-Cola in Japan: From Role Model to Role Reversal
GGL0037 Emergence of China in the Global E-Commerce Market (A): Dragon Drags on Adaptation
GGL0038 The global and local strategies of the international food chains in India
GGL0040 Vodafone (A): Sarin Gets Stumped!
GGL0041 China Europe International Business School (CEIBS): Going Global
GGL0042 Vodafone (C): Sarin ‘Follows’ Pug
GGL0043 Nokia (B): Business Interests vs German Pressures
GGL0044 McDonald’s in Russia

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