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Page 58 of 235

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
COM0177 Nokia vs Motorola: Fight for Market Share - Flight of Margins? (B)
COM0178 Air Deccan (A): The Captain’s Cocktail
COM0179 Piaggio vs Honda: The Strategic Lessons
COM0181A Home Depot- A Strategic Dilemma
COM0182B Japanese Luxury Cars overtake American Cars in the US Market
COM0183B Motorola’s Competitive Strategy: Will It Work?
COM0184B Toshiba versus Sony: The Next Generation DVD Format War. Who Would Set the Standard?
COM0185K Boeing 747-8 – Airbus A380: The Big Fight
COM0186K Toyota Motors in Emerging Markets (Part A)
COM0187K Microsoft`s Internet Explorer 7: A Competitive Response to Mozilla`s Firefox?
COM0188K Airbus and Boeing: Building Planes in Global Factories
COM0189K Microsoft`s Zune: Competitive Challenges for Apple’s iPod
COM0190K AMD: Challenging INTEL
COM0191K Digital TV War: Korea vs Japan
COM0192K Europe`s Grocery Market: Traditional Retailers vs Discounters
COM0193K Home Depot vs B&Q: The Battle for China’s Home Improvement Market
COM0194P Apple’s Challenges in the MP3 Player Market
COM0195P BBC’s Challenge
COM0196P H&M vs Zara: Competitive Growth Strategies
COM0197P HMV: Competing in the Digital World

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