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Page 15 of 229

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
BRM0001 Demand Forecasting of Magic Foods using Multiple Regression Analysis Technique
BRM0002 Assessment of Retail Credit in a Private Bank with the help of ‘Discriminant Analysis’
BRM0003 Saturn Clothing Company: Measuring Customer Satisfaction using Likert Scaling
BRM0004 The Initial Hiccups of a Startup Brand
BRM0006 City Couriers: Dilemma in Design Experiment
BRM0008 Krupa Medical Stores – Evaluating its Brand Image using Semantic Differential Scaling
BRM0009 Exploring Primary and Secondary Data: Lessons to Learn
BRM0010 Survey in Trade Show: Participant Communication Instruments
BRM0011 Stream: Accomplishing Success Through Perfect Data Analysis
BRM0012 Consumer’s Perception on Inverters in India: A Factor Analysis Case
BRM0013 Developing a Formal Report – A Case Study of ‘SmartMBA.com’
BRM0014 Arranging Stock in a Warehouse: Cluster Analysis
BRM0015 Fall of Mayur Hypermarket: Significance of Business Research
BRM0016 SSS’s Experiment: Choosing an Appropriate Research Design
BSM0001 UCSF – How Industry-Academia Interface Made It A Benchmark for Biomedical Innovation
BSM0002 Lipitor – The Case of a Blockbuster
BSM0003 HDFC’s Business Model
BSM0004 Atkins Nutritionals- Market driven business model
BSM0005 Amazon.com-From Books to Outsourcing Services
BSM0006 From KaZaA to Skype

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