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Page 59 of 229

Case Code	Case Title	Case Studies	Structured Assignment	Teaching Notes	Re-Print Permission
COM0250IRC	Hasbro's Response to Scrabulous: Legally Right, but Risking Popularity?
COM0251IRC	India's Mahindra and Mahindra: Can it Become Global Leader in Tractor Business?
COM0253IRC	LCD TELEVISION: SHARP�S LEADERSHIP AT STAKE
COM0254IRC	Leadership Change at Indian Electronics Player Videocon: Can Kwang Ro Kim Replicate LG's Success?
COM0255IRC	Leadership: The Amazon way
COM0256IRC	Mattel: Competitive Strategies in the US
COM0257IRC	Patented Drug Companies: Can Effective Product Lifecycle Management Counter the Generic Threat?
COM0258IRC	People's Car" Nano: Can it Combat the Future Cost Challenges?
COM0259IRC	The Price War: Netflix Vs Blockbuster
COM0260IRC	VMware, US' Virtualisation Software Market Leader: Real Threat from Microsoft?
COM0261IRC	WAHAHA: POSING A THREAT TO COCA COLA AND PEPSI IN CHINA
COM0262IRC	Will Samsung emerge as the No. 1 global handset maker?
COM0263	BHEL: Losing out to Chinese Rivals?
COM0264	Videocon`s Reinventing Strategies: Can it sustain the Replication of LG`s Success?
COM0265	Indian Telecom War: Startup Reliance Takes on Leader Airtel in 4G Services
COM0266	Strategy and Structure of the Indian Tire Manufacturing Industry
COM0267	Innovation Management at Salesforce
COM0268	Zomato: Can it win the Battle for Leadership in India�s Food Tech Market?
COM0269	Snapdeal � From Troubling Times to Turnaround
COS0001	ICICI into Universal Banking

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