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Case Studies company wise

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Page 160 of 174

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
MM0054 Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies
MM0047 'Global Vision 2010': Toyota's Strategic Initiatives
MM0062 Virgin Atlantic’s Business-Class-only Airline: Emerging Threat to Niche Air Carriers?
MM0066 Pringles– Combating the Launch of Lays Stax
MM0032 Acquire and ascend – e-Bookers way
MM0034 ASDA: Betting on Low Prices?
CSR0059 Coca-Cola's Manual Distribution Centers in Africa: An Inclusive Business Model
MM0041 De Beers' Corporate Transformation: The Competitive Pressures
MM0057 Telstra, The Australian Telecommunications Company: CEO Sol Trujillo's 'Transformational' Strategic Plan
MM0058 The Dilemma of Discounts: GM’s Bid for Market Share
MM0064 P&G’s Tremor – Reinventing Marketing by Word of Mouth
HRM0057 Sears, Roebuck & Company: Operating Performance Turnaround with HR Scorecard
HRM0059 Collective Bargaining at NBA: Who scores the basket?
HRM0060 Chanda Kochhar as the CEO of ICICI Bank: Can She Manage the Mandate?
HRM0063 Performance Management System@TCS
BSM0063 Walmart-Bharti Retail Alliance in India: The Best Way Forward?
CCA0053 China Telecom Corporation Limited: Late Mover Advantage with Service Innovation?
MEBE0037 Indian Automobile Industry: Is it Going to be the ‘Global Small Car Hub’?
CCA0055 Nokia Booklet 3G: Banking on Late Mover Advantage?
GGL0053 Cairn India: Globalisation vs Government Intervention

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