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Page 149 of 174

Case Code	Case Title	Case Studies	Structured Assignment	Teaching Notes	Re-Print Permission
OPER078	The Tata Nano Project - Making of the World�s Cheapest Car
OPER079	Fostering Innovation: Wipro Technologies' Innovation Framework
OPER080	Domino's Master Franchise Model
OPER081	PfizerWorks: New Outsourcing Model to Improve Employee Productivity
OPER082	Environmental Sustainability at Wipro: 'Green IT' and 'IT for Green'
OPER083	Best Buy's Supply Chain Management Practices - A Customer-Centric Approach to Business
OPER084	IKEA's Cost Efficient Supply Chain
OPER085	Spring Airlines: China's Low-cost Airline
OPER086	Supply Chain Management Practices at Nokia Corporation
OPER087	Dyson Appliances Ltd. and its Approach to Innovation
OPER088	Environmental Sustainability Initiatives at Hewlett-Packard Company (A): Addressing Climate Change Concerns
OPER089	Environmental Sustainability Initiatives at International Business Machines Corporation (IBM)
OPER090	Velib�: Paris's Public Bike Sharing System
MKTG202	UGG Boots: Australian Generic Product to Global Luxury Brand
MKTG203	Alcohol Advisory Council of New Zealand: Social Marketing to Change Binge Drinking Culture
MKTG204	Marketing Sunsilk: How Unilever Launched its Global Hair Care Brand in the US
MKTG205	Google and its TV Ads Program
MKTG206	iRobot's Roomba: Bringing Robots into Homes
MKTG207	Zappos.Com: Focus on Customer Service
MKTG208	Rolls-Royce: A Manufacturer at Your Service

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Case Studies in Business Management, Strategy, Business Models, Marketing, Leadership, CSR, MBA Case Studies

IBS^® Case Development Centre

Asia-Pacific's Largest Repository of Management Case Studies

MBA Course Case Maps

Case Studies company wise

Case Studies company wise

Case Studies by Company -"U"

Case Studies in Business Management, Strategy, Business Models, Marketing, Leadership, CSR, MBA Case Studies

IBS® Case Development Centre

Asia-Pacific's Largest Repository of Management Case Studies

MBA Course Case Maps

Case Studies company wise

Case Studies company wise

Case Studies by Company -"U"

IBS^® Case Development Centre