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Social Networking executive interviews

Case learning becomes even more delightful with precise details. Discover that joy through reading, considered, and spontaneous insights... from interviews with seasoned academicians and vibrant thought-leaders. These interviews, when used along with cases, would greatly enrich case learning.

All these interviews were originally published in Effective Executive®, a Monthly Management Magazine from IUP, Hyderabad, India.

An Interview with Andrew T Stephen

An interview with Andrew T Stephen

Speaks on Social Networking
Assistant Professor of Marketing, INSEAD and a winner of Google-WPP Marketing Research Award (2010)

An Interview with Randy L Allen

An interview with Randy L Allen

Speaks on Social Networking
Associate Dean, Marketing and Corporate Relations and Consultant-in-Residence, The Johnson School, Cornell University

Interview with Dr. S Ramesh Kumar

An interview with Dr. S Ramesh Kumar

Speaks on Social Networking
Professor of Marketing, Indian Institute of Management (IIM), Bangalore

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