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Case Studies on Growth Strategies - Vol. I
Author: Souvik Dhar
ISBN : 81-314-0341-6
Price: $25 ( INR)
248 pages( Hardcover edition )
Snapshot of the casebook
While some companies adopt a single growth strategy, others employ a combination of strategies. Strategies range from concentration on their core competencies to acquisition of companies that offer resources to expand their business. Companies like IRKUT Corporation and Datang International preferred to the concentration growth strategy by engaging their expertise in manufacturing military aircraft and power generation to expand their business, whereas companies like Hershey Foods Corporation executed the concentration and horizontal integration strategy by focusing on manufacturing chocolates and later acquiring several other brands.
The book, Case Studies on Growth Strategies (Vol.I) focuses on the challenges that many companies face in regard to resources available, market conditions and competition. It enables the reader to comprehend the various growth strategies used by some of the world’s leading companies. It also helps him penetrate into the rationale that prompts a company to trade on a particular growth strategy.
Cases featured in this book
AirAsia: Growth Strategies
Bharat Forge – MNC in the making
BHP Billiton: The Australian Mining Company’s Growth Strategies
Cafe Coffee Day’s Expansion Strategies
Costco Warehousing Corporation: Strategies for Growth
Datang International Power Generation: China’s Energy Giant’s Growth Strategies
Emirates: The Ambitions and Challenges
Essel Propack: From Indian to Transnational
FreemantleMedia’s Pop Idol : The Growth Strategies
GIORGIO ARMANI’S Growth Strategies
Growth strategies of Banyan Tree
Hennes & Mauritz (H&M): The Growth Strategies
Hershey Foods Corporation: The North American Snack-Food Maker’s Growth Strategies
Huawei Technologies: Growth Strategies
IRKUT’s Expansion Strategy
Nokia in China: The Growth Strategies
SingTel’s Growth Strategies
The Tata Group – Going Global
Whirlpool’s Global Expansion Strategies
Sample pages
Sample Pages of casebook Case Studies on Growth Strategies - Vol. I (112 KB)
Free downloadable contents for Case Studies on Growth Strategies - Vol. I.
Related Links
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Related Casebooks
- Competitive Strategy - Vol. I
- Competitive Strategy - Vol. II
- Growth Strategies - Vol. I
- Growth Strategies - Vol. II
