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Page 51 of 174

Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
CGOX011 Corporate Governance at Tesco
CGOX012 Corporate Governance at Unilever
CGOX013 Corporate Governance at Wal-Mart
CGOX014 Corporate Governance at Bayerische Motoren Werk
ECON001 Business Cycle - The US and the Japanese Experience
ECON002 Economic Crisis in India Southeast Asia & Argentina
ECON012 The Rise and Fall of The 'Keiretsus' in Japan
ECON013 The Chaebols of South Korea
ECON014 The Bangalore Brand
MKTG081 Coca Cola India's Thirst for the Rural Market
MKTG082 New Product Development at the Schwan Food Company - Innovations Through Communication
MKTG083 Branding a Commodity - The Tata Steel Way
MKTG084 Calvin Klein's Scandalous Advertising - Morality vs. Money
MKTG085 Price Optimization at Northern Group Retail
MKTG086 Tupperware in India
MKTG087 Nivea - Managing an Umbrella Brand
MKTG088 NIKE - 'The Goddess of Marketing'
MKTG089 Samsung's Marketing Strategy in India
MKTG090 Tommy Hilfiger - The Struggles of an American Fashion Icon
MKTG091 Bumrungrad's Global Services Marketing Strategy

Case Studies by Company -"X"

 

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