Business Case Studies, Organizational Behavior Case Study, Strategy, Competitive Strategies Case Studies

Help
Cart:
Check Out

Brands and Branding executive interviews

Case learning becomes even more delightful with precise details. Discover that joy through reading, considered, and spontaneous insights... from interviews with seasoned academicians and vibrant thought-leaders. These interviews, when used along with cases, would greatly enrich case learning.

All these interviews were originally published in Effective Executive®, a Monthly Management Magazine from IUP, Hyderabad, India.

An Interview with Al Ries

An interview with Al Ries

Speaks on Brands and Branding
Chairman of Ries, an Atlanta-based marketing strategy firm

An Interview with P Gopalakrishnan

An interview with P Gopalakrishnan

Speaks on Brands and Branding
Vice-President, CavinKare International Business.

Back to the top

Contact us: IBS Case Development Centre (IBSCDC), IFHE Campus, Donthanapally, Sankarapally Road, Hyderabad-501 504, Telangana, INDIA.
Mob: +91- 9640901313, Ph: +91- 8417- 236667,
E-mail: casehelpdesk@ibsindia.org

©2003-2010 IBS Case Development Centre. All rights reserved. | Careers | Privacy Policy | Terms of Use | Disclosure | Site Map xml sitemap