Best Selling Case Studies in 2005
- adidas vs PUMA: Marketing War for Football World Cup 2006
- Avon Product Inc. – Redesigning its Supply Chain
- AvtoVAZ, the Russian Carmaker: Facing up the Foreign Competition
- British Chocolate Market: Up for a Fairtrade - Organic Makeover?
- Corona: The Mexican Beer’s Marketing Strategies in USA
- Corporate Governance at Nestlé: The Debate over Combined CEO and Chairman
- Cranium Inc., The Board Game Maker: Winning the Marketing Game!
- Cranium Inc., The Board Game Maker: Winning the Marketing Game!
- European Apparel Chains in US: Growing Fast and Profitable
- Eurotunnel – In Troubled Waters
- Gillette's Merger with P&G: The Strategic Fit
- Google’s Grand Moves: Are they Strategic?
- Harry Potter: Global Marketing Strategies
- Hewlett Packard-Losing the HP Way
- Indian Call Centers (A): Rising Employee Attrition
- Inditex: The Spanish Retailer’s Growth Strategies
- Jong Yong Yun, Samsung Electronic’s CEO: Competing Through Catastrophy Culture
- Kodak: Fading Moments in Digital Photography
- Leadership Conundrum: Nike After Knight
- Mittal Steel's Knowledge Management Strategy: Giving it a Competitive Edge
- Monetary Policy – Hungary vs Poland
- Retailing in Britain: Traditional Retailers vs. Discounters
- Samsung vs LG: Similar Goals, Dissimilar Strategies
- Shell’s Global Social Responsibility Initiatives
- Southwest Airlines: The Changing Cost Structure and Corporate Culture
- The iPod – Apple’s Trojan Horse?
- The iPod – Apple’s Trojan Horse?
- The Oil-for-Food Scandal at UN: Questions of Governance Issues
- Troubled Times at Unilever
- Turning around Porsche
