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US Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
ECC0039 US Financial Crisis: South Korea – 1997 South East Asian Financial Crisis vs 2008 Financial Crisis
ECC0037 US Financial Crisis: Parental Agonies and Kids’ (Untold) Anxieties
ECC0033 US Financial Crisis: Prospects and Perils of Globalisation of Financial Markets
ECC0030 US Subprime Mortgage Market (C): Global Credit Crunch and Crisis at Northern Rock
ECC0029 US Subprime Mortgage Market (B): Crisis and Its Aftermath
ECC0028 US Subprime Mortgage Market (A): Financial Innovation and Welfare Effects
COM0228 Tesco vs Wal-Mart in US: The Format Wars
COM0227 Nintendo’s Innovation Strategies: A Sustainable Competitive Advantage?
COM0226 Netflix.com’s Competitive Strategy: The Business Lessons
BSM0050 Browser Wars: Google Chrome Joins the Race
BSM0047 What's Wrong with Private Equity: Ask Mervyns
BSM0046 Sridhar Vembu and AdventNet Inc’s Zoho: Micheal Dell of Software Industry?
BSM0040 Dell's Direct Model: In Need of Change?
BBP0107 Revlon’s Revolving Fortunes: Resolving the ‘Core’ Brand Challenges
BBP0105 Heineken’s Beer Branding: Bringing ‘Starbuck Coffee Experience’ to Beer
TRT0074 Burger King’s Troubled Times: The CEO’s Turnaround plans
TRT0071A Troubled Carmaker Chrysler (B): Can Robert Nardelli Resurrect the Company?
TRT0070A Troubled Carmaker Chrysler (A): Can Cerberus be its Holy Grail?
SPN0005 Philip Morris USA and Philip Morris International: The Spin-off Decision
SCJ0020 Strategic Alliances in automobile Industry (C): The Fialt-GM Alliance

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