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US Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
INA0094A Kyoto Protocol and its Impact on Carbon Trading
HRM0037P Mattel’s Workforce Strategy
HRM0034K Corporate Downsizing: The Ford and GM Approaches
HRM0033B McDonald’s: Revamping Its Poor Employer Image
GRS0184K Citigroup’s Expansion Strategies in Russia
GRS0179A Danone’s Probiotic Yogurt Activia: Latching on to the Health Bandwagon”
GRS0177C GE Manufacturing: Forging Ahead in Asia’s Globalizing Markets
GRS0176C Apple’s Future – Expansion into Different Product Lines
GRS0175 Walt Disney Company (A): The Emerging Markets Strategies
GRS0131C Growth Strategies of WuMart: The Wal-Mart of China
GRS0075A Lukoil: Russia's Largest Oil Company's Global Strategies
GOV0030 Siemens Saddled With Scandals (B): Governance Codes and Corporate Incentives
GOV0029 Siemens Saddled with Scandals (A): Doubts Over German Board Structures
DIS0024B Starbucks' Diversion from Coffee: Will it work?
DIS0022K NYTimes: Diversifying Online Revenue
DIS0021C Google’s Diversification – Is it the Right Move?
CSR0045K Balanced, Active Lifestyles: Another Corporate Social Responsibility Ace from McDonald’s?
CSR0043K Blood Diamond: A Hollywood Flick Inspiring Business Ethics?
CSR0042P Orkut– Google's Social Networking Website
CSR0038K Fast-Food Retailers in the US: Still Going the Trans-Fat Way?



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