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301. Samsung vs LG: Similar Goals, Dissimilar Strategies cart
302. P&G’s Tremor – Reinventing Marketing by Word of Mouth cart
303. Tata Tea’s Jaago Re! Campaign: The Social-Cause Marketing Initiatives and Long-term Branding Initiatives cart
304. Virgin Atlantic’s Business-Class-only Airline: Emerging Threat to Niche Air Carriers? cart
305. The U.S Steel Industry and the Tariff Policy of Bush cart
306. The Price War: Netflix vs Blockbuster cart
307. Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies cart
308. Mobile Phones: The Advent of a New Advertising Medium cart
309. Mahindra & Mahindra (B): An Emerging Global Giant? cart
310. Honda in China: Government Regulations and Firm’s Strategy cart
311. Harry Potter: Global Marketing Strategies cart
312. 'Global Vision 2010': Toyota's Strategic Initiatives cart
313. Ford’s ‘Drive One’ Campaign: Can Allen Mullaly Drive Through the Trough cart
314. Emergence of China in the Global E-Commerce Market (B): Alibaba.com’s Surge cart
315. Dubai Duty Free: Promotion and Expansion cart
316. Dell's Business Model: Is it Time to Reinvent? cart
317. De Beers' Corporate Transformation: The Competitive Pressures cart
318. Coke’s Promotional Themes: Tailored for Times cart
319. C&C's Bulmers and Magners Brand: The Irish Drinks Company's Brand Repositioning Strategies cart
320. Branding – The Asian Dilemma cart
321. Avon: Direct Selling in China cart
322. Automobiles: Made in China, Sold in USA? cart
323. ASDA: Betting on Low Prices? cart
324. Apple iPhone Price Cut: Is it a Right Strategy? cart
325. Wal-Mart’s Foray into Japan: Heading Towards Success or Hara-kiri? cart
326. P&G’s Logistics Revolution: Co-creating Value cart
327. Dell’s Direct Model: In Need of Change? cart
328. indiOne: The Indian ‘Premium’ Hotel for the ‘Bottom of the Pyramid’ cart
329. Brand Bond: The World Is Not Enough cart
330. Lifebuoy in India: Product Life Cycle Strategies cart
331. P&G’s ‘Design Thinking’ Initiative: The Innovation Lessons cart
332. IKEA in Japan: The Market Re-entry Strategies cart
333. Dell in India Targeting SMB Markets: The Differentiation Strategies cart
334. DELL’s Dilemma: Corporates or Consumers? cart
335. Indian Hotel Industry (A): The Competitive Dynamics cart
336. Dell vs Lenovo: The Competitive Strategies in China cart
337. Corporate Communication,The Toyota Way cart
338. P&G: From Mass to Micromarketing cart
339. Ford’s Bumpy Market Share: A Marketing Makeover? cart
340. Madura Garments’ New Product Mix and Positioning Strategies: Big Battle for Small Clothes cart
341. Toyota’s ‘Scion’(Guerrilla) Brand in US: The Market Positioning Strategies cart
342. Sony Ericsson’s Alliance: The Synergies cart
343. Nano, Tata’s ‘People’s Car’: Who is Marketing? cart
344. Titan Industries – Getting the Marketing Mix Right cart
345. Reebok Vs Nike in India: Reebok Covert Marketing strategies cart
346. Nokia’s Rural Marketing Strategies in India: Reaching Out to the Bottom of Pyramid cart
347. Wal-Mart’s ‘Think Global, Act Local’ – Can ‘Americanisation’ Have its Way? cart
348. Bionade Soda (A): Marketing Challenges for an Innovative Brand cart
349. Unilever's Digital Media Strategy cart
350. AXE Effect in the US: Success through Viral Marketing? cart
351. Vista: Can Microsoft make it a Success? cart
352. The Woman of Substance”: Changing Face of Women in Advertisements? cart
353. Nestlé: Rejigging Product Portfolio on the Health Plank cart
354. Guerilla Advertisements: Big Firms Going Guerilla? cart
355. Barbie: Less Attractive to Kids? cart
356. Marks & Spencer: Revival Strategies cart
357. Advertising and Branding Strategies of Staples- The ‘Easy’ Campaign cart
358. P&G in Mexico: Profiting from Product and Marketing Innovations? cart
359. Advertising Strategies of Coca-Cola: Can it be Refreshed? cart
360. HLL vs P&G: Price Wars - An Effective Business Strategy? cart
361. Starbucks in 2005: Sustaining Growth cart
362. Reinventing Avon cart
363. McDonald’s Evolution of Marketing Strategy cart
364. Toyota’s Tundra in US - The Marketing Strategies cart
365. StarWoods Hotels and Resorts Worldwide: Cross-Marketing Strategies cart
366. Audi's New Marketing Strategy: The Audi Channel cart
367. Vodafone’s 3G Technology: The Marketing Strategies cart
368. Philips: The New Age Marketing cart
369. Mel Gibson’s New Commandments of Movie Marketing cart
370. European Soccer Merchandising in Asia cart
371. Price Wars in the Indian Detergent Market cart
372. Rural Marketing – Indian Experiences cart
373. Business in India – The LG Way cart
374. Nokia’s ‘N-Gage’ing Initiative cart
375. Disney Channel’s Competitive Strategies cart
376. McDonald’s In China cart
377. Vogue in India: The Market Entry Strategy cart
378. Virgin Mobile's Entry Strategies in India cart
379. Tesco's Big Plans To Enter Indian Retail cart
380. Tesco in Japan – Experimenting with Retail Formats cart
381. Tesco in China: Opportunities and Challenges cart
382. Telenor's Entry into Indian Mobile Market: Too Late and Expensive? cart
383. Japan's Docomo's Entry into Indian Telecom Market: Can it Tap the Growth in India? cart
384. IVRCL, An Indian Construction Behemoth's Forays in to Real Estate Targeting The Niche Brown Collars- Will The Formula Work?" cart
385. Indian DTH Market: Can Reliance Big TV Ride on the Growth Wave? cart
386. Apple iPhone in India: Emotionally Connected Vs Product-Price Performance Disconnected? cart
387. Coca-Cola in Russia: Expecting Fat Growth in a Flat Economy? cart
388. Cisco in Emerging Markets (A): Market Entry Strategies in China and India cart
389. Shanghai Tang: Taking Chinese Fashion to the World cart
390. Cisco in Emerging Markets (B): Market Entry Strategies in Middle East and African Countries cart
391. Pond’s Foray into the Premium Segment – Will the ‘Miracle’ Work? cart
392. Mattel in China – ‘The Outsourcing and the Recall’ cart
393. Porsche’s Expansion in India: A Catch 22 Situation? cart
394. Wal-Mart in India: Can it be the Messiah of Indian Farmers? cart
395. Harley-Davidson: Market Entry Strategies in India cart
396. Barclays’ Entry into India: Strategies and Prospects cart
397. Vespa's Entry Strategies for the US Market cart
398. Vodafone’s Branding Dilemma in India cart
399. Vodafone’s Strategic Move in Indian Telecom Market cart
400. Bharti Wal-Mart Tie-up: Opportunities and Challenges cart

 

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