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Food, Diary and Agriculture Products Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes Re-Print Permission
GRS0071 Heinz in Europe - The Growth Strategies
GRS0063 Japan Tobacco: Growth Strategies
GOV0016 Corporate Governance at Nestlé: The Debate over Combined CEO and Chairman
CSR0026B Green & Black's (Part A) : UK Chocolate Market Turning Green
CSR0024B Green & Black's (Part B) : Cadbury Takes an Organic Step
CSR0017 Philip Morris’ Social Responsibility Initiatives: For Whose Good?
CSR0012 British Chocolate Market: Up for a Fairtrade - Organic Makeover?
COT0003 NESTLE: The Organizational Transformation
COM0065 Hershey Foods Corporation: The North American Snack-Food Maker’s Growth Strategies
COM0064 Shatto Milk Co: Profiting by Differentiation
BBP0045B Marlboro : From Mass Marketing to New Age Promotions
BBP0041B Cafédirect (A) : Brand with a Concience
BBP0038B Wendy's Advertising Strategy in 2006 Where's the Beef.
TRT0013 Challenging Times of Japan Tobacco
TRT0009 A&M’s Turnaround Formula with Interstate Bakeries Corporation: The Testing Times
TRT0004 Krispy Kreme Doughnuts: The Troubled Times
SEP0004 Paul Newman – At the Vanguard of Business Philanthropy
RTS0008 Restructuring Efforts at Cadbury Schweppes
MKS0019 Kellogg’s: Reclaiming its Lost Leadership
MKS0012 Splenda: Leading the Tabletop Sweetener Market

    Executive Inerviews

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    Richard B Chase is considered the founder of the field of Service Operations Management
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  • Shantanu DuttaShantanu Dutta

    Shantanu Dutta is currently the Vice Dean for Graduate Programs at Marshall School of Business USC.
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