Business Case Studies, Spin-offs Case Study, Business Research Methods, SSS’s Experiment

print page
Tell A Friend

Case Categories

Business Research Methods Case Study

Case Title:

SSS’s Experiment: Choosing an Appropriate Research Design

Publication Month and Year : December 2009

Authors: Syed Abdul Samad Dr. V. Srinivas

Industry: General Business

Region: India

Case Code: BRM0016

Teaching Note: Available

Structured Assignment: Not Available


Soft Space Solutions (SSS), a software company which develops customised software solutions for it clients worldwide, is facing internal problems with its employees. During the US Financial Crisis of 2008, the company’s employee productivity which had reached record levels, is now decreasing. The firm also observed that the attrition rates, which were very low during the period, are now beginning to increase as the market is gaining momentum. Therefore, the company management decided to conduct an experiment to seek the reasons for its employee behaviour and take appropriate steps to bring the productivity and attrition levels back. However, the company has to choose among the various experimental research designs that suit its requirements.

Pedagogical Objectives:

    The case study facilitates to understand:
  • The basics of experimentation
  • Various experimental design procedures and their application in various situations.

Keywords : Business Research, Research Design, Experiment, Experimental Research Design, Experimental Design, Experimental Control Dependent Variable, Indepent Variable, External variable, Statistical Technique, Validity Fcators, Selective Manipulation, Randomized Design, Random Design, Random Replication Design, Randomized Block Design, Latin Sqaure Design, Factorial Design, Control Group


  • Introduction
  • Suggested Questions for Discussion

Recently Bought Case Studies

    Recently Bought Case Studies

    Executive Interviews

  • David ConklinDavid Conklin

    David Conklin, is a professor at the Richard Ivey School of Business
    Speaks on Government and Business
  • Lord Meghnad DesaiLord Meghnad Desai

    Lord Meghnad Desai, is an Indian-born British economist and Labor politician
    Speaks on Government and Business
  • Vijay GovindarajanVijay Govindarajan

    Vijay Govindarajan, is widely regarded as one of the world’s leading experts on strategy and innovation
    Speaks on Reverse Innovation
  • View All Executive Interviews»

Contact us: IBS Case Development Centre (IBSCDC), IFHE Campus, Donthanapally, Sankarapally Road, Hyderabad-501203, Telangana, INDIA.
Mob: +91- 9640901313,

©2020-2025 IBS Case Development Centre. All rights reserved. | Careers | Privacy Policy | Terms of Use | Disclosure | Site Map xml sitemap