Business Case Studies, Operations Management Case Study, Halo, DVD Manufacturer

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Operations Management Case Study

Case Title:

Halo, a DVD Manufacturer: Sketching its Aggregate Sales and Operations Plan

Publication Month and Year : December 2009

Authors: RagaSravanthi Vemulavada, Dr. V. Srinivas

Industry: General Business

Region: India

Case Code: OM0007

Teaching Note:  Available

Structured Assignment: Not Available


The case study primarily deals with preparing the annual operations and sales plan for Halo DVD manufacturing company (Halo). Operations and Sales plan is not only important but also essential for any firm. When it comes to manufacturing firms, the plan is extremely important since the firm’s profitability is based on the plan prepared. Mohan, the operations manager for Halo, is given the responsibility to prepare the operations and sales plan for the next 6 months i.e. January–June. Since the company may run into losses, Mohan is asked to prepare three plans. The management chose the best and the most cost-effective of all the three plans in order to be implemented in the company.

Pedagogical Objectives:

  • To analyse planning and scaling the supply chain
  • To understand aggregate sales and operations planning.

Keywords : Aggregate Sales and Operations, Supply Chain Design, Aggregate Supply, Planning and Controlling, Planning and Controliing the Supply Chain, Aggregate Plainning, Planning, Aggregate Operating Plainning Course Case Mapping


  • Introduction
  • Suggested Questions for Discussion

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