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Quantitative Methods Case Study

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Case Title:

Predicting Sales of a Company

Publication Year : 2012

Authors: Dr. Sunil Bhardwaj and R Muthukumar

Industry: Consulting

Region: India

Case Code: QM0030

Teaching Note: Not Available

Structured Assignment: Not Available


OR





Abstract:
Amit Srivasrav (Amit), a fresh MBA graduate in 2011, started his career as a junior consultant at Hyderabad-based Sound Tree Consulting, a mid-sized business consulting and services company in India. After his induction program was over, he was put into a team which had been providing consultation services to Amar Corporation from early 2011. This case study helps students to discuss the differences between qualitative and quantitative forecasting methods and pros and cons of both of them.

Pedagogical Objectives:

  • To discuss and understand qualitative and quantitative forecasting methods.

Keywords : Forecasting, Qualitative, Operations management, Quantitative, Predicting Sales, Regression Method, Critical Factors

Contents:

  • Introduction
  • About the Company
  • Consulting Project
  • Company Specific Data
  • Environment Specific Data
  • Data from the Past
  • Questions for Discussion
  • Exhibit

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