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Case Title:

Japan Inc.: Corporate Social Responsibility Initiatives

Publication Year : 2004

Authors: Kausiki Darbha & G Srikanth

Industry: Not Applicable

Region:Japan

Case Code: CSR0009

Teaching Note: Not Available

Structured Assignment: Not Available

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Abstract:
Corporate social responsibility (CSR) is gaining momentum in Japan, underlining the triple bottom line of economic, social and environmental sustainability. The Japanese companies, however, laid particular emphasis on environmental protection. Most of them are observed to have integrated environmental consciousness into their business operations.

Pedagogical Objectives:

  • To discuss the CSR initiatives of some of the Japanese companies
  • To discuss Japan Inc.'s role in leading the world in CSR activities, with a unique and intuitive approach to environmental conservation.

Keywords : Corporate Social Responsibility Case Study Japan, Corporate social responsibility (CSR), Sustainable development, Triple bottom line, Socially responsible investing (SRI) in Japan, FTSE (Financial Times and the London Stock Exchange) 4 good Japan, The UN (United Nations) Global Compact, Keizai Doyukai, Nippon Keidanren, Canon, Brother Industries, Toyota, Toppan Printing, Olympus, Zero-waste policy, Environmental sustainability

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