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Going Global and Managing Global Businesses Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes* Re-Print Permission *
GGL0034 Tata Steel’s Globalisation Strategies: The Acquisition of Corus and the Strategic Fit (A)
GGL0033 Kikkoman, the World's Leading Soy Sauce Maker: Globalisation and Localisation Strategies
GGL0032 Vodafone's Global Strategy: Paying Price for 'Going for Growth at any Price'?
GGL0031 McDonald's Localization Strategy: Brand Unification, Menu Diversification?
GGL0030 Dell in India: The Growth Strategies
GGL0029 Perils of Going Global: WPP's Italian Imbroglio
GGL0028 Starbucks in China: Expansion Strategies
GGL0026 Kodak in Asia
GGL0025 to Google’s Business Dilemma in China
GGL0024 BBH: The Russian Venture of the UK Brewer, Scottish & Newcastle
COT0016 Deutsche Bank: The Transformation from a Domestically-focused Retail Bank into a Global Powerhouse
VCA0010 Novartis: Globalization of Pharmaceutical Research
INA0032 Lakshmi Niwas Mittal – Spearheading consolidation in the global steel industry
GGL0023 Google's Trouble in France: English vs French
GGL0022 Tesco: The British Supermarket Chain's Global Expansion Strategies and Challenges
GGL0021 FEMSA, The Mexican Beverage Giant's 'Continental' Growth Strategies
GGL0020 Corporate China Shopping for Global Brands: Prospects and Perils
GGL0019 Indian Institutes of Management (IIMs): Going Global
GGL0018 Metro AG: The German Retailer's Internationalisation Strategies through 'Cash & Carry' Model
COM0082 Toyota in China: Selling at “China Price”


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