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Industry Analysis Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes* Re-Print Permission *
INA0048 Sharp: Building Competitive Advantage through Innovation
INA0047 Microsoft in the Mobile Phone Industry – Strategies and Challenges
INA0046 Singapore’s “Gamble” with the Gambling Industry: The Payoffs
INA0045 US Postal Service: Threats and Challenges
INA0044 Advertising Industry in China: Potential and Challenges
INA0042 Steel Industry's Swinging Fortunes: The 'China' Factor
INA0041 The European Tobacco Industry: Prospects and Perils
INA0040 Retail Banking in Japan - The New Strategic Focus
INA0039 Mobile Information Technology and Communication Devices: The Energy Crisis
INA0038 Falling Fortunes of Japanese Video Game Publishers: The Turnaround Strategies
INA0037 Mobile Phone Industry’s Safety Concerns: Managing Troubled Times
INA0036 China’s Retail Industry: Domestic vs Foreign Players
INA0034 Gambling Industry in USA: The Growth Strategies
INA0033 Japanese Handset Makers: Exploring New Growth Opportunities
INA0032 Lakshmi Niwas Mittal – Spearheading consolidation in the global steel industry
INA0030 Merck: A Future Laggard in the Global Pharmaceutical Industry?
GBE0034 Indian Liquor Industry's 'Prohibited Growth': The Legal Environment Factor
CSR0012 British Chocolate Market: Up for a Fairtrade - Organic Makeover?
COM0083 Mobile Telephony in Africa - Celtel International's Growth Strategies
COM0079 Investment Banking: The Changing Competitive Landscape


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    Richard B Chase is considered the founder of the field of Service Operations Management
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    Shantanu Dutta is currently the Vice Dean for Graduate Programs at Marshall School of Business USC.
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