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Corporate Strategy Case Study
Case Title:
Unocal's Embattled Strategy: A Soft Takeover Target?
Publication Year : 2005
Authors: Shalini, Sumit Kumar Chaudhuri
Industry: Oil and Natural Gas
Region:USA
Case Code: COS0022
Teaching Note: Not Available
Structured Assignment: Not Available
Abstract:
Until the end of 2004, US-based energy company, Unocal Corporation, was trailing behind its peers in share price, production and net income per barrel. But, on January 6 th 2005, its share price jumped by 10% when rumours spread about its probable acquisition by China National Offshore Oil Corporation (CNOOC), a leading energy company in China. The company had faced environmental problems, was accused of human rights abuses and also failed to meet its production targets.
Pedagogical Objectives:
- To discuss the problems faced by Unocal that makes it a potential takeover target
Keywords : Unocal; China National Offshore Oil Corporation (CNOOC); Takeover; Energy companies; Managing in Troubled Times Case Study; Oil and natural gas company; Global demand for oil and natural gas; Consolidation in oil industry; Environmental problems; Human rights violations; China’s oil imports; Acquisition
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