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Competition and Strategy / Competitive Strategies Case Studies

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Case Code Case Title Case Studies Structured Assignment Teaching Notes* Re-Print Permission *
INA0053 Automobile Industry in Russia: The Growth Potential and the Competitive Pressures
INA0050 India's No-frills Airlines: No-profit Airlines?
GRS0085 AIG in China: The Expansion Strategies
GRS0084 Caterpillar Inc: World's Leading Earthmoving Machinery Manufacturer's Growth Strategies
GGL0036 Coca-Cola in Japan: From Role Model to Role Reversal
COT0016 Deutsche Bank: The Transformation from a Domestically-focused Retail Bank into a Global Powerhouse
COS0079K Standard Chartered: Consolidating its Presence in Taiwan
COM0239 Wal-Mart: Upgrading its Low-Price Image?
COM0237K Toyota - Aiming for Larger Presence in Europe
COM0236K Samsung: Betting on High-end Mobile Phones
COM0233 Toyota's Lexus: The Changing Competitive Focus
COM0232B Audi's Intended Acceleration
COM0230C Shanghai Volkswagen: Losing First Mover Advantage?
COM0229P Barnes & Noble vs Amazon.com
COM0191K Digital TV War: Korea vs Japan
COM0190K AMD: Challenging INTEL
COM0188K Airbus and Boeing: Building Planes in Global Factories
COM0186K Toyota Motors in Emerging Markets (Part A)
COM0185K Boeing 747-8 – Airbus A380: The Big Fight
COM0184B Toshiba versus Sony: The Next Generation DVD Format War. Who Would Set the Standard?

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