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The Tata Group: Integrating Social Responsibility with Corporate Strategy
Sustainability Management at Philips
The Case of insider trading (HLL-BBLIL Merger)
Li & Fung: The Global Value Chain Configurator
Xerox PARC: Innovation without Profit?
The CRB Scam
The Anubhav Plantations Scam
Coimbatore Bypass Road Project
Browser Wars II: The Release of IE 7 (BETA 2)
Tata Motors: Serving an 'Ace' for Success
Lipitor: How far should Pfizer push the Pill?
All Out' - Marketing a Mosquito Repellant
Rebuilding the 'Martha Stewart' Brand
Marketing 'The Da Vinci Code'
Coffee Parlors in India - Hotting Up
The Indian Petroleum Industry: Towards Branded Fuels
Lacoste's Marketing Strategies in the US
BMW's “Company of Ideas” Campaign - Targeting the “Creative Class”
Ujala - The Supreme Whitener
Discovery Channel - Discovering India
Asian Paints - Adding Colours
LG's Marketing Strategy In India
Banning Surrogate Liquor Advertising
The Launch of New Coke
Reader's Digest - The Story of a Magazine
US Insurers Looking Towards Indian Insurance Market
Information System Planning in Insurance Organizations
BPCL's Petrol Pump Retail Revolution
The Leveraged Buy Out Deal of Tata & Tetley
Life Insurance Corporation's Future Prospects
The US-64 Controversy
Financial Risk Management at ConAgra Foods
Customization of Insurance Products - A Tool For Gaining Competitive Advantage
Is Honeymoon Over for Insurers in India
Cochin International Airport Limited A Case of Public - Private Partnership (C)
Enterprise Risk Management at Lloyds TSB
Enterprise Risk management at General Motors
The JVG Scandal
TESCO in 2003
Spain - Europe's Rising Star
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