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Page 14 of 48
1301. Viacom 18’s Colors channel in India: Colorful Market Entry and Positioning Strategies cart
1302. Capsule Hotels: A Case of Reverse Positioning cart
1303. Efficient Project Management at TransWorks Information Services Pvt. Ltd., an Indian-based BPO Company cart
1304. Menlo Innovations: A New Approach to Workplace & Project Management cart
1305. Supply Chain Practices of Three European Apparel Companies: Zara, H&M and Benetton cart
1306. Tesco's 'Steering Wheel' - A Tool for Strategic Value Creation and Business Transformation cart
1307. H&M's Supply Chain Management Practices cart
1308. Benetton's 'Dual Supply Chain' System cart
1309. Foreign Currency Reserves in Emerging Economies: Inflationary Pressures cart
1310. Apple Inc.'s iPhone: Can iPhone Maintain its Initial Momentum? cart
1311. Improving Sales Force Effectiveness: Bayer's Experiment with New Technology cart
1312. Exubera Fiasco: What Went Wrong? cart
1313. Exubera Fiasco: What Went Wrong? cart
1314. Kleenex: The Saga of a Super Brand cart
1315. Destination Marketing: Tourism Australia's Controversial Campaign cart
1316. Johnson & Johnson's 'Camp Baby': Great Customer Relationship Management or Public Relations Fiasco? cart
1317. Qube: Market Development for Digital Cinema cart
1318. Public Relations at Microsoft cart
1319. The Computer is Personal Again': A Global Integrated Marketing Communications Campaign cart
1320. Coaching A Sales Team cart
1321. Pfizer Inc.'s Lipitor: The Celebrity Endorsement Controversy cart
1322. Perfetti Van Melle: Marketing Mentos in India cart
1323. Pabst Brewing Company: The Classic Revival of the 'Pabst Blue Ribbon' Brand cart
1324. Nokia Corporation: Reversing the Decline in Brand Value cart
1325. Pricing it Right: Three Caselets in Pricing cart
1326. Treading on that Fine Line?: Caselets in Marketing Ethics cart
1327. Launching iPhone: Apple's Entry into the Mobile Phone Market cart
1328. What's in a Name? Lessons from Three Rebranding Exercises in India cart
1329. UTI Bank to AXIS Bank: A Corporate Rebranding Exercise cart
1330. Crisis Management: Dealing with a Product Crisis cart
1331. Body Shop Brand: Repositioning to Target the 'Masstige' Segment and Impact of its Acquisition by L'Oréal cart
1332. Wal-Mart’s ‘Think Global, Act Local’ – Can ‘Americanisation’ Have its Way? cart
1333. Bionade Soda (A): Marketing Challenges for an Innovative Brand cart
1334. Unilever's Digital Media Strategy cart
1335. Cisco in Emerging Markets (B): Market Entry Strategies in Middle East and African Countries cart
1336. Pond’s Foray into the Premium Segment – Will the ‘Miracle’ Work? cart
1337. Mattel in China – ‘The Outsourcing and the Recall’ cart
1338. Wal-Mart in India: Can it be the Messiah of Indian Farmers? cart
1339. Harley-Davidson: Market Entry Strategies in India cart
1340. Barclays’ Entry into India: Strategies and Prospects cart
1341. Trade Blocs, Free Trade Agreements and Preferential Trade Agreements: The New Drivers of World Trade cart
1342. US Financial Crisis: Is this Great Depression II in the making? cart
1343. Chinese State-owned Enterprises – Redefining the Role of Government in Business cart
1344. The Cerberus Deal – The Beginning of a New Era for Chrysler cart
1345. msnbc.com Acquires Newsvine: A New Direction cart
1346. eBay: Rethinking Skype cart
1347. Tata Steel’s Acquisition of Corus: Was it Worth the Price? cart
1348. Jaguar and Land Rover Acquisition: Will the Deal Improve Tata Motors Balance Sheet? cart
1349. Whole Foods Market’s Acquisition of ‘Wild Oats’ – A Strategy to Reduce Competition? cart
1350. Thomson Corp., Acquires Reuters: Is it in the Consolidation Phase? cart
1351. M&A’s in Indian Aviation Industry– Strategies for Healthy Competition cart
1352. Blockbuster Acquires Movielink: A Growth Strategy? cart
1353. BBC – YouTube Pact: A Win-Win Strategy cart
1354. Hewlett-Packard: Culture Change through Acquisitions cart
1355. Microsoft in China: The Partnering Success cart
1356. Cadbury Schweppes: Demerging its US Beverages Company cart
1357. Delta-Northwest Airlines Proposed Merger: Withering Industry Turbulence? cart
1358. Royal Military Academy Sandhurst (RMAS): Leadership lessons cart
1359. Sanofi Aventis: CEO Le Fir's Formula for change cart
1360. Colgate-Palmolive: Leadership Style of Reuben Mark cart
1361. Catherine Arfi & Aromababy: Creating an Australian Brand and Taking it Global cart
1362. James Dyson: The Engineer Entrepreneur cart
1363. Azim Hasham Premji's Value-Based Leadership cart
1364. CEO as Change Agent cart
1365. Cirque du Soleil's Information Technology Initiatives cart
1366. ERP Implementation Failure at Hershey Foods Corporation cart
1367. ITC’s E-Choupal: A Mirage of the Poor? cart
1368. Will Harry Potter’s Magic Work for Universal Studios Theme Parks? cart
1369. Innovate for Growth: Immelt’s Strategy for GE cart
1370. Dell Business Model (A): Strategic Inflection Points in the PC Industry cart
1371. Private Equity Companies: The Strategic Shift cart
1372. CAFE Fuel Rules: Changing Auto Industry Dynamics in the US cart
1373. The US Newspaper Industry at Crossroads? cart
1374. Indian Animation Industry: Roadblocks for Global Competitiveness cart
1375. Nokia (A): A Stable Player in a Turbulent Industry? cart
1376. Indian Hotel Industry (B): The Park’s Eye for the Unconventional cart
1377. Motorola in China (B): From 'Intended' to 'Emergent' Strategy? cart
1378. Motorola in China (A): Dealing with an Evolutionary Industry Life Cycle cart
1379. Flexibility in the Workplace & Discrimination by Association: Sharon Coleman Vs Attridge Law cart
1380. Pentagon's New Personnel System: Coping with the Challenges of Human Capital cart
1381. Management Lessons from Spain's Euro 2008 Football Championship Triumph cart
1382. Compensation Management at Tata Consultancy Services Ltd.: Coping with Turbulent Times in the Indian IT Industry cart
1383. YES BANK: Human Capital Initiatives of a Startup in the Indian Banking Industry cart
1384. Designing a Training Program: A Training Manager's Dilemma cart
1385. Collective Bargaining: The General Motors-United Auto Workers Deal cart
1386. The Julie Roehm Saga at Wal-Mart Stores, Inc. cart
1387. Occupational Stress: A Junior Manager's Predicament cart
1388. Success at What Cost? - A Case Study in Managerial Ethics & Compliance cart
1389. Eli Lilly: Managing Workplace Diversity and Coping with the Accusations of Racial Discrimination cart
1390. Labor Unrest at Honda Motorcycle & Scooter India (Private) Limited cart
1391. Enhancing the Credibility of the Training Function: Involving Line Managers in Sales Training cart
1392. Microsoft: Reshaping HR Strategies cart
1393. Innovative HR Practices at Southwest: Can they be Sustained? cart
1394. Tata Tea and the Employee Buy Out Model cart
1395. Schultz’s Return to Starbucks: To Fend off Rivals? cart
1396. Formation of Global Trade Unions: Prospects and Challenges cart
1397. Costco’s Employee Loyalty Strategies cart
1398. IBM’s ‘On –Demand’ Strategy: The Strategic Rationale cart
1399. Rediff, Indian Communication Giant's Strategies: Beat Rivals at Home? cart
1400. Lufthansa Spreading its Wings in the US through JetBlue cart

 

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