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Page 10 of 47
901. McDonald's Advertising Strategy - The 'Lost Ring' Campaign cart
902. L'Oréal in China cart
903. Marketing Ghajini: Bollywood's Biggest Blockbuster cart
904. Catch-22 for Kellogg's? cart
905. Barack Obama's Integrated Marketing Communications Strategy cart
906. Marriott International Inc.'s 'Sales Force One': New Sales Force Strategy for Competitive Advantage cart
907. Complan Vs Horlicks: Comparative Advertising and the Question of Ethics cart
908. Rolls-Royce: A Manufacturer at Your Service cart
909. Zappos.Com: Focus on Customer Service cart
910. iRobot's Roomba: Bringing Robots into Homes cart
911. Google and its TV Ads Program cart
912. Marketing Sunsilk: How Unilever Launched its Global Hair Care Brand in the US cart
913. Alcohol Advisory Council of New Zealand: Social Marketing to Change Binge Drinking Culture cart
914. UGG Boots: Australian Generic Product to Global Luxury Brand cart
915. Reebok Vs Nike in India: Reebok Covert Marketing strategies cart
916. Nestlé's Marketing: The Next Driver of Value Growth? cart
917. Coca-Cola in Russia: Expecting Fat Growth in a Flat Economy? cart
918. Cisco in Emerging Markets (A): Market Entry Strategies in China and India cart
919. Global Food Crisis (B): A Perfect Storm of Supply Crunch? cart
920. US Financial Crisis: Is It the Moment for Bretton Woods II? cart
921. US Financial Crisis: Is Keynesian Economics Still Relevant? cart
922. Bhutan’s Gross National Happiness: An Economic Reality Or Wishful Thinking? cart
923. Executive Pay Package: A Study of Demand and Supply cart
924. OPEC: The Economics of a Cartel (C) cart
925. OPEC The Economics of a Cartel (B) cart
926. OPEC: The Economics of a Cartel (A) cart
927. Mexican Telecom Industry: (Un)wanted Monopoly? cart
928. Perfect Competition under eBay: A Fact or a Factoid? cart
929. Business Viability of Dish TV: Would it Break or Break-even? cart
930. Biotechnology in Cuba cart
931. Gas Taxes: The US's Dilemma cart
932. Would Housing be a Dream in the Dream City of India? cart
933. Tata’s Nano: A Small Car with Large Consumer Surplus? cart
934. Nitu’s Business School Selection: Riding on an Indifference Curve cart
935. A Small Peek into Big B’s Car Collections: Does Law of Diminishing Marginal Utility Hold Good? cart
936. Credit Cards – Boon or Bane: An insight into Customer’s Choice: Are We in Savings Management or Expenditure Management? cart
937. Ban on Public Smoking vs Imposition of Tax on Tobacco cart
938. Mobile Telephony in India: Would Cheaper Rates Bring More Profits? cart
939. Do Soaring Price and Mounting Demand in Indian Gold Market Speak of a Paradox? cart
940. Growth and Stability of Canadian Economy: Government’s Job? cart
941. Externalities: Justification for Public Goods? cart
942. Switzerland, Cuba and India: Addressing the Troika of Economic Problems in Three Economies cart
943. Water Management in India: An Offspin of Scarcity? cart
944. Trouble in Paradise: Water Scarcity in Cyprus cart
945. GM in US Files for Bankruptcy; GM in India Builds the Brand cart
946. Hong Kong Contemplates Competition Law: In Whose Interest? cart
947. FedEx Kinko’s to FedEx Office: Brand Management and Cultural Integration Challenges cart
948. Daiichi's Acquisition of Ranbaxy cart
949. Coca Cola’s Acquisition of China’s Huiyuan Juice Ltd: A Juicy Deal? cart
950. InBev's Acquisitionof Anheuser-Busch – American Beer with Belgian Spirit? cart
951. Ranbaxy’s Sell-off to Daiichi – Rise of a New Business Model in Global Pharma? cart
952. Parquesoft - A Unique Social Entrepreneurship Initiative cart
953. Fostering Innovation in the Public Sector: Vivek Kundra@US Government cart
954. MS Oberoi and His Legacy cart
955. Bigmouthmedia and Steve Leach: Managing Growth and Continuity cart
956. Bigmouthmedia & Steve Leach: Managing a Winning Team cart
957. Jamie Dimon: The Turnaround Specialist cart
958. The Rise and Fall of Ramalinga Raju cart
959. Leadership - The Indra Nooyi Way cart
960. Trevor Field and the PlayPumps of Africa cart
961. Katrina Markoff & Vosges Haut-Chocolat cart
962. Solution Exchange: Knowledge Management Initiative at UNDP cart
963. Knowledge Management Initiatives at IBM cart
964. District of Columbia: Harnessing the Power of Information and Communication Technology to Enable Good Governance cart
965. WTO and DOHA ROUND 2008: A Pause or Breakdown? cart
966. Reader’s Digest’s Bankruptcy: Loyal Readers, Disloyal Profits! cart
967. Amazon.com’s Kindle: Publishing Industry’s iPod? cart
968. Newspaper Industry in US: Uncle Sam’s Last Wish? cart
969. Fashion Industry: Can Asia Buck The Trend? cart
970. The Indian Hotel Industry (A): The Competitive Dynamics cart
971. Edwards Lifesciences' Talent Management Practices: Creating a Competitive Advantage cart
972. Performance Appraisal and Review at the Zoological Society of San Diego cart
973. Apple Inc.'s Corporate Culture: The Good, the Bad and the Ugly cart
974. Microsoft India's HR Practices cart
975. Axis Bank: The Succession Planning Fiasco cart
976. Employer Branding at McDonald's: Redefining McJobs cart
977. Project Parivartan: State Bank of India's Internal Communication Initiative cart
978. NetApp's Corporate Culture and HR Practices cart
979. Nike's 'Sports Knowledge Underground' E-learning Initiative cart
980. HR Problems at Jet Airways: Coping with Turbulent Times in the Indian Aviation Industry cart
981. Four Seasons Hotels Inc.`s HR Practices: Fostering a Strong Customer Service Culture cart
982. Engaging the India Inc.: The Young Brigade Leads the Way cart
983. New Age Indian Entrepreneurs cart
984. Social Networking: Threatening the Monster and Its Likes? cart
985. Grooming Next-Generation Leaders: The Infosys Way cart
986. The Line vs Staff Tussle at Hi-Speed Venture Technologies: Threatening the Company’s Future? cart
987. Telecommuting: A Perk or Prerequisite? cart
988. Mahindra Satyam’s Virtual Pool Program (VPP): Managing Talent in a Downturn? cart
989. Campus Recruitment of Regular MBAs vs Executive MBAs (Lateral Recruitment): Corporate Dilemmas cart
990. Merge Healthcare Incorporated’s Accounting Scandal: Was the Rightsizing Right? cart
991. Jet Airways’ Labour Dispute: Trade Unions and India’s Labour Conundrum cart
992. Employees as Brands: The Case of Google cart
993. On-Site Medical Clinics: Perks or Productivity Boosters? cart
994. MIT's Media Lab: Frank Moss' Culture Change cart
995. Culture Change Management Programme (CCMP) at Cyberabad Police Commissionerate, Government of Andhra Pradesh, INDIA cart
996. Bank Bailouts and Bonuses: From Financial Bankruptcy to Moral Bankruptcy? cart
997. Satyam Computers’ Corporate Governance Fiasco (F): Tech Mahindra Logs into Satyam cart
998. Satyam Computers Corporate Governance Fiasco (E): New CEO’s Known Problems, Unknown Solutions cart
999. Satyam Computers Corporate Governance Fiasco (D): Government Intervenes, Perplexity Prevails cart
1000. Satyam Corporate Fiasco (C): CEO Confesses, Company Collapses cart

 

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