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Page 35 of 47
3401. NIKE - 'The Goddess of Marketing' cart
3402. Nivea - Managing an Umbrella Brand cart
3403. Tupperware in India cart
3404. Price Optimization at Northern Group Retail cart
3405. Calvin Klein's Scandalous Advertising - Morality vs. Money cart
3406. Branding a Commodity - The Tata Steel Way cart
3407. New Product Development at the Schwan Food Company - Innovations Through Communication cart
3408. Coca Cola India's Thirst for the Rural Market cart
3409. The 'David Beckham' Brand cart
3410. NIKE - Evolution of Marketing Strategy cart
3411. LVMH - Building Star Brands cart
3412. Titan - Building a Brand cart
3413. Tanishq - Building a Jewellery Brand cart
3414. Amul -Evolution of Marketing Strategy cart
3415. Coca-Cola India in 2004 -Marketing Strategy cart
3416. Cipla - Capturing the Global AIDS Market cart
3417. Unilever in India - Rural Marketing Initiatives cart
3418. Detergent Wars in India cart
3419. Parachute- Managing India's leading coconut oil brand cart
3420. Marico - Managing 'Saffola' cart
3421. Unilever in India - Building the Ice creams business cart
3422. Unilever in India - Building and Nurturing Brands cart
3423. Audi's New Marketing Strategy: The Audi Channel cart
3424. Kellogg’s: Reclaiming its Lost Leadership cart
3425. Yao Ming: Marketers’ Open Sesame to China cart
3426. Philips: The New Age Marketing cart
3427. Mel Gibson’s New Commandments of Movie Marketing cart
3428. European Soccer Merchandising in Asia cart
3429. Price Wars in the Indian Detergent Market cart
3430. Splenda: Leading the Tabletop Sweetener Market cart
3431. P&G in US Toothpaste Market: A Formidable Comeback cart
3432. LG: Rural Marketing in India cart
3433. Rural Marketing – Indian Experiences cart
3434. Dainik Bhaskar: The Innovative Marketer cart
3435. Ready-To-Drink Market cart
3436. Business in India – The LG Way cart
3437. Nokia’s ‘N-Gage’ing Initiative cart
3438. A Note on Currency and Index Futures cart
3439. A Note on Interest Rate Futures cart
3440. A Note on Financial Ratio Analysis cart
3441. A Note on the Financial Evaluation of Projects cart
3442. Nokia in China: The Growth Strategies cart
3443. Volkswagen in China: The Growth Challenges cart
3444. H&M: The Swedish Fashion Discounter in USA cart
3445. China’s Beauty Industry: L’Oreal’s Foray cart
3446. Carrefour in China cart
3447. Metro in India: Fighting against odds cart
3448. Carrefour in Japan cart
3449. Starbucks in Germany cart
3450. Toyota’s Expansion Strategies in Europe cart
3451. Hyundai in USA: The Quality Rides cart
3452. Pizza Hut in India cart
3453. Market Entry Strategies of Gmail cart
3454. Harley-Davidson in China cart
3455. AIG- Strengthening its Asian Links cart
3456. KFC in China cart
3457. India as an Outsourcing Destination: Competitive Advantages and Core Competencies cart
3458. Australia: Managing the Current Account Deficit cart
3459. Comparative Cost Advantage and the American Outsourcing Backlash cart
3460. American BPO backlash: The Highs and Lows cart
3461. China: Importing Commodities and Exporting Inflation? cart
3462. India’s Forex Reserves cart
3463. Ireland: Turnaround by Tax Policy cart
3464. Gordon Brown’s Fiscal Management cart
3465. China’s Banks and The Overheating Economy cart
3466. Inflation Targeting as a Monetary Policy Tool: The Case of Bank of England cart
3467. Monetary Policy – Hungary vs Poland cart
3468. The French 35-hour workweek cart
3469. Japan: Employing the Unemployed cart
3470. Media Specialists: Transforming Global Ad Industry’s Business Model cart
3471. Madison Avenue: Changing Business Model cart
3472. DVRs and Advertising Industry: Opportunity and a Threat? cart
3473. Political Advertising in India cart
3474. Celebrity Endorsement – Through the Ages cart
3475. Online Advertising: The Emerging Phenomenon cart
3476. WPP Group Plc: Inorganic Growth Strategies cart
3477. Drug Advertising in the US: Issues and Implications cart
3478. Saudi Arabia & Oil Prices: The Sultans of Swing cart
3479. De Beers vs. Lev Leviev: The“Decartelisation” of the Diamond Industry? cart
3480. Stanley Ho’s Gambling Empire: End of a Monopoly? cart
3481. Low-Cost Carriers in USA: Pricing Pressures for Major Airlines cart
3482. The Economics of Hosting The Olympics cart
3483. Transnet: The South Africa’s Transport Monopoly cart
3484. Silk Soy Milk: The All-new Milk Substitute cart
3485. Business Confidence for FDI in India cart
3486. Transfer Pricing cart
3487. European Drug Pricing and its Implications cart
3488. Californian Economy – The Challenges Ahead cart
3489. Dollarization and Countries’ Experiences cart
3490. Ageing Japan: Growing Problems cart
3491. Brazil’s Dilemma: Forests or Foreign Exchange? cart
3492. Doctoral Blues in the U.S. B-Schools cart
3493. Greenspan’s Economic Policies-Managing Through Booms and Busts cart
3494. Currency Boards And Countries’ Experiences cart
3495. The 1997 Devaluation of Thailand Baht and after cart
3496. Thaksin Shinawatra and The Thai Economy cart
3497. South Korea's Currency Crisis in 1997 and After cart
3498. U.K. and the Euro cart
3499. Oracle’s bid for PeopleSoft: The Strategic Fit cart
3500. News Corporation’s Acquisition of Directv: A Strategic Fit cart


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