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201. Sakhalin-1 Project: Delivering Excellence in Project Execution cart
202. Supply Chain Management at Airbus - Implementing RFID Technology cart
203. Cross-docking Helps JCPenney Reduce Materials Handling and Make Logistics More Efficient cart
204. Traverse Communications: Identifying Target Customers cart
205. Celebrity Endorsements and Product Categories cart
206. Apex Tours & Travels: Analysing Consumer Preferences on Tourism cart
207. Marketing Dilemma for 'Elan' Jeans Brand cart
208. Reserve Bank of India's Tightening Monetary Policy: An Impediment to Economic Growth? cart
209. Is Monetary Tightening India's Best Response to the Ongoing Inflation cart
210. Hungary's Monetary Policy: The Conflicting Objectives cart
211. Netflix Prize 2009: Neuromarketing Research for Online Shoppers? cart
212. Hindustan Unilever Limited’s Rexona: Repositioning ‘Rexona’ Deodorant cart
213. Pringles– Combating the Launch of Lays Stax cart
214. Samsung vs LG: Similar Goals, Dissimilar Strategies cart
215. P&G’s Tremor – Reinventing Marketing by Word of Mouth cart
216. Tata Tea’s Jaago Re! Campaign: The Social-Cause Marketing Initiatives and Long-term Branding Initiatives cart
217. Virgin Atlantic’s Business-Class-only Airline: Emerging Threat to Niche Air Carriers? cart
218. US Bottled Water Industry Faces a New Frontier-Special Interest Group cart
219. The U.S Steel Industry and the Tariff Policy of Bush cart
220. The Price War: Netflix vs Blockbuster cart
221. The Dilemma of Discounts: GM’s Bid for Market Share cart
222. Telstra, The Australian Telecommunications Company: CEO Sol Trujillo's 'Transformational' Strategic Plan cart
223. Samsung Electronics in 2005 cart
224. Private Labels in Europe: Potential Threats for Brands? cart
225. Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies cart
226. Mobile Phones: The Advent of a New Advertising Medium cart
227. Mahindra & Mahindra (B): An Emerging Global Giant? cart
228. Honda in China: Government Regulations and Firm’s Strategy cart
229. Harry Potter: Global Marketing Strategies cart
230. 'Global Vision 2010': Toyota's Strategic Initiatives cart
231. Ford’s ‘Drive One’ Campaign: Can Allen Mullaly Drive Through the Trough cart
232. Emergence of China in the Global E-Commerce Market (B):’s Surge cart
233. Dubai Duty Free: Promotion and Expansion cart
234. Dell's Business Model: Is it Time to Reinvent? cart
235. De Beers: The Right Hand Ring campaign cart
236. De Beers' Corporate Transformation: The Competitive Pressures cart
237. Competition in China’s Luxury Car Market cart
238. Coke’s Promotional Themes: Tailored for Times cart
239. C&C's Bulmers and Magners Brand: The Irish Drinks Company's Brand Repositioning Strategies cart
240. Branding – The Asian Dilemma cart
241. Avon: Direct Selling in China cart
242. Automobiles: Made in China, Sold in USA? cart
243. ASDA: Betting on Low Prices? cart
244. Apple iPhone Price Cut: Is it a Right Strategy? cart
245. Acquire and ascend – e-Bookers way cart
246. Assessing Consumer Brand Loyalty cart
247. Domestic Vs Foreign Brand Clothing: Understanding Consumer Decision-making Styles in India cart
248. GlaxoSmithKline`s New Sales Force Compensation System in the US cart
249. Avant Garden: Exploring Possibilities for Improving Revenue Management cart
250. Crisis Management at Toyota cart
251. AMD s Consumer and Channel Marketing Initiatives cart
252. Developing a Personal Selling Strategy cart
253. The Disgruntled Customer cart
254. Design Thinking and Innovation at IDEO cart
255. Social Marketing: Times of India's 'Teach India' Campaign cart
256. Customer Service at L.L.Bean cart
257. Brand Naming: Kraft Foods iSnack 2.0 Controversy in Australia cart
258. Burger King's 'Whopper Virgins' Viral Marketing Campaign cart
259. Tata Indicom's 'Pay Per Call' Tariff Plan for Prepaid Cellular Subscribers cart
260. Unilever's Packaging Practices - Innovations and Insights cart
261. Droid: Challenger to the iPhone? cart
262. Volkswagen's Marketing Strategy in India cart
263. Customer Service Champion cart
264. Tourism Kamloops cart
265. Canadian Club: Repositioning a Dormant Brand cart
266. Selling Insurance Products in India: The Commission versus Fee Debate cart
267. Burger King's 'Whopper Freakout' Marketing Campaign cart
268. i-Mint - An Innovative Coalition Loyalty and Consumer Rewards Program in India cart
269. Indian Premier League's Operating Model - Marketing Cricket to the World cart
270. Apple’s App Store: Strengthening the iPhone’s Competitive Position cart
271. Promoting 'Paranormal Activity' cart
272. Eyeing the Rural Insurance Market: Will China Life hit the Bull's Eye? cart
273. Commercialisation of the Game of Cricket: Is it a Win-win Situation? cart
275. Airtel vs. Reliance: Indian Telecom Giants Price War cart
276. Subway in the US: Challenges of Extending Product Mix cart
277. Ringing Youngsters – Virgin's Distinctive Market Segmentation in India cart
278. Microsoft's 'Mojave' Experiment: Image Makeover of Vista with Stealth Marketing? cart
279. KFC: 'Serving with a Difference' cart
280. ITC's Packaged Food Business: Towards Market Leadership cart
281. Financial Services: Going Women Way cart
283. Dilip Chhabria's Focus on a Niche Market - Can it Sustain? cart
284. Coca-Cola: Would its 'Three-Cola' Strategy Work? cart
285. CBS: Re-entry Strategies in the Music Industry cart
286. Nokia’s Rural Marketing Strategies in India: Reaching Out to the Bottom of Pyramid cart
287. Vogue in India: The Market Entry Strategy cart
288. Virgin Mobile's Entry Strategies in India cart
289. Tesco's Big Plans To Enter Indian Retail cart
290. Tesco in Japan – Experimenting with Retail Formats cart
291. Tesco in China: Opportunities and Challenges cart
292. Telenor's Entry into Indian Mobile Market: Too Late and Expensive? cart
293. Standard Chartered: Invading into Mainland China cart
294. Sanpaolo: Establishing its Footprint in Serbia cart
295. Japan's Docomo's Entry into Indian Telecom Market: Can it Tap the Growth in India? cart
296. IVRCL, An Indian Construction Behemoth's Forays in to Real Estate Targeting The Niche Brown Collars- Will The Formula Work?" cart
297. Indian DTH Market: Can Reliance Big TV Ride on the Growth Wave? cart
298. Apple iPhone in India: Emotionally Connected Vs Product-Price Performance Disconnected? cart
299. Indian Automobile Industry: Is it Going to be the ‘Global Small Car Hub’? cart
300. Competition Laws in China and India: Dragon’s divergence and Elephants convergence cart


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