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201. Indian FMCG Player Dabur: Repositioning its 'Real Activ' cart
202. India's Private Bank ICICI Repositions its Private Banking Business: Will it Payoff? cart
203. India's Janaagraha: Empowering the Urban Citizen cart
204. Tata Nano Project in Singur: Plight of the Displaced cart
205. Just-in-Time Global Economy: A Case of Apple cart
206. Varun Softech Project Services: Project Control to Manage Changes in Project Plan cart
207. Rack and Pinion Software Solutions: System Development Life Cycle Deliberation cart
208. Pillar Stone Construction Ltd: Project Evaluation and Reporting cart
209. Quick Business Solutions: Designing Project Structure cart
210. Bamboo House India: A Case of Queuing Theory cart
211. Founders of Bamboo House India: Building Green Futures cart
212. Bamboo House India:Reducing Uncertainty in Project Completion Using PERT cart
213. Bamboo House India: Effective Project Management cart
214. Innovation @ MAS Holdings: Becoming a Preferred Sourcing Partner for Global Fashion Brands cart
215. Toyota Motor Company: Losing its Quality Edge? cart
216. Supply Chain Restructuring at Sainsbury’ Supermarkets Limited cart
217. Sakhalin-1 Project: Delivering Excellence in Project Execution cart
218. Supply Chain Management at Airbus - Implementing RFID Technology cart
219. Cross-docking Helps JCPenney Reduce Materials Handling and Make Logistics More Efficient cart
220. Traverse Communications: Identifying Target Customers cart
221. Celebrity Endorsements and Product Categories cart
222. Apex Tours & Travels: Analysing Consumer Preferences on Tourism cart
223. Marketing Dilemma for 'Elan' Jeans Brand cart
224. Reserve Bank of India's Tightening Monetary Policy: An Impediment to Economic Growth? cart
225. Is Monetary Tightening India's Best Response to the Ongoing Inflation cart
226. Hungary's Monetary Policy: The Conflicting Objectives cart
227. Netflix Prize 2009: Neuromarketing Research for Online Shoppers? cart
228. Hindustan Unilever Limited’s Rexona: Repositioning ‘Rexona’ Deodorant cart
229. Pringles– Combating the Launch of Lays Stax cart
230. Samsung vs LG: Similar Goals, Dissimilar Strategies cart
231. P&G’s Tremor – Reinventing Marketing by Word of Mouth cart
232. Tata Tea’s Jaago Re! Campaign: The Social-Cause Marketing Initiatives and Long-term Branding Initiatives cart
233. Virgin Atlantic’s Business-Class-only Airline: Emerging Threat to Niche Air Carriers? cart
234. US Bottled Water Industry Faces a New Frontier-Special Interest Group cart
235. The U.S Steel Industry and the Tariff Policy of Bush cart
236. The Price War: Netflix vs Blockbuster cart
237. The Dilemma of Discounts: GM’s Bid for Market Share cart
238. Telstra, The Australian Telecommunications Company: CEO Sol Trujillo's 'Transformational' Strategic Plan cart
239. Samsung Electronics in 2005 cart
240. Private Labels in Europe: Potential Threats for Brands? cart
241. Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies cart
242. Mobile Phones: The Advent of a New Advertising Medium cart
243. Mahindra & Mahindra (B): An Emerging Global Giant? cart
244. Honda in China: Government Regulations and Firm’s Strategy cart
245. Harry Potter: Global Marketing Strategies cart
246. 'Global Vision 2010': Toyota's Strategic Initiatives cart
247. Ford’s ‘Drive One’ Campaign: Can Allen Mullaly Drive Through the Trough cart
248. Emergence of China in the Global E-Commerce Market (B):’s Surge cart
249. Dubai Duty Free: Promotion and Expansion cart
250. Dell's Business Model: Is it Time to Reinvent? cart
251. De Beers: The Right Hand Ring campaign cart
252. De Beers' Corporate Transformation: The Competitive Pressures cart
253. Competition in China’s Luxury Car Market cart
254. Coke’s Promotional Themes: Tailored for Times cart
255. C&C's Bulmers and Magners Brand: The Irish Drinks Company's Brand Repositioning Strategies cart
256. Branding – The Asian Dilemma cart
257. Avon: Direct Selling in China cart
258. Automobiles: Made in China, Sold in USA? cart
259. ASDA: Betting on Low Prices? cart
260. Apple iPhone Price Cut: Is it a Right Strategy? cart
261. Acquire and ascend – e-Bookers way cart
262. Assessing Consumer Brand Loyalty cart
263. Domestic Vs Foreign Brand Clothing: Understanding Consumer Decision-making Styles in India cart
264. GlaxoSmithKline`s New Sales Force Compensation System in the US cart
265. Avant Garden: Exploring Possibilities for Improving Revenue Management cart
266. Crisis Management at Toyota cart
267. AMD s Consumer and Channel Marketing Initiatives cart
268. Developing a Personal Selling Strategy cart
269. The Disgruntled Customer cart
270. Design Thinking and Innovation at IDEO cart
271. Social Marketing: Times of India's 'Teach India' Campaign cart
272. Customer Service at L.L.Bean cart
273. Brand Naming: Kraft Foods iSnack 2.0 Controversy in Australia cart
274. Burger King's 'Whopper Virgins' Viral Marketing Campaign cart
275. Tata Indicom's 'Pay Per Call' Tariff Plan for Prepaid Cellular Subscribers cart
276. Unilever's Packaging Practices - Innovations and Insights cart
277. Droid: Challenger to the iPhone? cart
278. Volkswagen's Marketing Strategy in India cart
279. Customer Service Champion cart
280. Tourism Kamloops cart
281. Canadian Club: Repositioning a Dormant Brand cart
282. Selling Insurance Products in India: The Commission versus Fee Debate cart
283. Burger King's 'Whopper Freakout' Marketing Campaign cart
284. i-Mint - An Innovative Coalition Loyalty and Consumer Rewards Program in India cart
285. Indian Premier League's Operating Model - Marketing Cricket to the World cart
286. Apple’s App Store: Strengthening the iPhone’s Competitive Position cart
287. Promoting 'Paranormal Activity' cart
288. Eyeing the Rural Insurance Market: Will China Life hit the Bull's Eye? cart
289. Commercialisation of the Game of Cricket: Is it a Win-win Situation? cart
291. Airtel vs. Reliance: Indian Telecom Giants Price War cart
292. Subway in the US: Challenges of Extending Product Mix cart
293. Ringing Youngsters – Virgin's Distinctive Market Segmentation in India cart
294. Microsoft's 'Mojave' Experiment: Image Makeover of Vista with Stealth Marketing? cart
295. KFC: 'Serving with a Difference' cart
296. ITC's Packaged Food Business: Towards Market Leadership cart
297. Financial Services: Going Women Way cart
299. Dilip Chhabria's Focus on a Niche Market - Can it Sustain? cart
300. Coca-Cola: Would its 'Three-Cola' Strategy Work? cart


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