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4001. Tata Tele Services Ltd: Setting Up A New Connection cart
4002. TiVo: Pioneering the Interactive Television cart
4003. From KaZaA to Skype cart
4004. Amazon.com-From Books to Outsourcing Services cart
4005. Innovations in the Biotech and Pharma Industries in India cart
4006. Travel and Tourism in India - Focus on Innovation and Customer cart
4007. India - A Global Manufacturing HUB cart
4008. Software and IT Services in India cart
4009. E-Governance in India cart
4010. Innovations in Education and Training Sector in India cart
4011. Innovations in the Banking Industry in India cart
4012. Innovations in the Music and Entertainment Industry in India cart
4013. Innovations in Home Building and Home Decor Industries in India cart
4014. Innovations in the Healthcare Services Industry in India cart
4015. The Napster Sour Note in Bertelsmann’s Symphony cart
4016. Cirque du Soleil: The Making of an Entertainment Brand cart
4017. Utility Computing: IBM On-Demand cart
4018. Promoting Prius In U.S cart
4019. KFC in India: Ethical Issues cart
4020. Governance Problems in Citigroup Japan cart
4021. Halliburton 'Overbilling' Controversy cart
4022. Greenpeace: Working for a Green and Peaceful Future cart
4023. Snow Brand's Unethical Practices at Japan cart
4024. Trouble in the 'Magic Kingdom': Governance Problems at Disney cart
4025. Boeing's Unethical Practices cart
4026. Procter & Gamble vs Unilever: A Case of Corporate Espionage cart
4027. Governance Issues at the New York Stock Exchange cart
4028. Sustainable Development at Alcoa cart
4029. Canon's 'Kyosei' Philosophy and Social Responsibility Initiatives cart
4030. Global Branding Strategies of LG Electronics cart
4031. Hyundai’s Global Branding Strategies cart
4032. Harley-Davidson Making the Cult Brand and After cart
4033. Puma: Reclaiming its Pride cart
4034. Real Madrid: From A Football Club To A Media Brand cart
4035. GAP and Banana Republic – Changing Brand Strategies with Fashion cart
4036. Master of Wine: Creating a Unique Brand cart
4037. ITC’s Branding Strategies cart
4038. Internal Branding: The i-flex way cart
4039. Corporate Co-Branding: Case of Yum! Brands, Inc. cart
4040. Brand Extensions – The Marico Way cart
4041. James Bond – A Meta Brand? cart
4042. Electrolux in India: Branding Blues cart
4043. Managing Brand Reputation: The case of Coke, Pepsi and Cadbury in India cart
4044. Louis Vuitton: The Making of a Star Brand cart
4045. AmorePacific: Creating Global Brands cart
4046. Destination Dubai: Building a Brand cart
4047. The Indian Pharmaceutical Industry: Opportunities and Challenges cart
4048. Turning Loss-making Steel Plantsinto Cash Cows cart
4049. EMC’ restructuring cart
4050. Turnaround Efforts at Ford cart
4051. Turnaround Efforts at Sun Microsystems cart
4052. Restructuring Initiatives at Alstom cart
4053. Reinventing Chrysler – Dieter Zetsche’s strategy cart
4054. The Concorde Project - A Technical Engineering Triumph but a Commercial Disaster cart
4055. Scheduling the Project Activities cart
4056. Implementing Risk Management Program cart
4057. Need for Project Management cart
4058. Sam Adams’ Repositioning strategies cart
4059. Mercedes Benz: Quality Concerns cart
4060. Operational Restructuring at Harley Davidson cart
4061. Implementing Tata Business Excellence Model in Tata Steel cart
4062. Wal-Mart's Supply Chain Management Practices cart
4063. McDonald's Food Chain cart
4064. Lessons in Customer Service From Wal-Mart cart
4065. Harry Potter - A Multi Billion Dollar Business cart
4066. Absolut Vodka - Creating Advertising History cart
4067. Scorpio - Marketing an Automobile Brand cart
4068. Marketing Research at P & G cart
4069. Baskin Robbins Innovative Marketing cart
4070. P & G Brand Management System cart
4071. Virgin - Brand Extension and Brand Dilution cart
4072. Beetle : The Birth, Growth, Death and Revival of a Cult Brand cart
4073. Tesco - The Customer Relationship Management Champion cart
4074. FedEx vs. UPS in China - Competing with Contrasting Strategies cart
4075. Krispy Kreme Doughnuts - America's Hottest Brand cart
4076. Walt Disney - The Evolution of a Brand cart
4077. Customer Service at Singapore Airlines cart
4078. TetraPak's Packaging Innovations cart
4079. Madura Garments - Marketing Branded Men's Wear n India cart
4080. BBC World in India cart
4081. Lóreal - Building a Global Cosmetic Brand cart
4082. Legend' - Redefining the Rules of Marketing PCs in China cart
4083. All Out' - Marketing a Mosquito Repellant cart
4084. The Indian Petroleum Industry: Towards Branded Fuels cart
4085. Luxor Writing Instruments Private Limited - Marketing Pens in India cart
4086. Barbie's Success Story cart
4087. Social Marketing - Lessons from CRY in India cart
4088. Samsung - The Making of a Global Brand cart
4089. LG's Marketing Strategy In India cart
4090. Asian Paints - Adding Colours cart
4091. Discovery Channel - Discovering India cart
4092. Ujala - The Supreme Whitener cart
4093. Coffee Parlors in India - Hotting Up cart
4094. Reebok's Changing Gameplan cart
4095. Haldiram's - Marketing Sweets and 'Namkeens' cart
4096. Kerala Tourism - Branding a Tourist Destination cart
4097. Sports Sponsorship - 'The Cricket Ambush Marketing' Dispute cart
4098. Raymond - The Complete Mans Brand cart
4099. The Indian Kitchen Salt Market - Brand Wars cart
4100. SMS Advertising cart

 

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