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4001. European Football Clubs’ New Business Model: The Prospects and Perils cart
4002. Bikram Yoga: Doing Yoga the McDonald’s Way? cart
4003. The iPod – Apple’s Trojan Horse? cart
4004. Segway HT: Troubles and Challenges of the Revolutionary Human Transporter cart
4005. The Low-Carb Trend – Death Knell for American Pasta Companies? cart
4006. Tata Tele Services Ltd: Setting Up A New Connection cart
4007. TiVo: Pioneering the Interactive Television cart
4008. From KaZaA to Skype cart
4009. Books to Outsourcing Services cart
4010. Innovations in the Biotech and Pharma Industries in India cart
4011. Travel and Tourism in India - Focus on Innovation and Customer cart
4012. India - A Global Manufacturing HUB cart
4013. Software and IT Services in India cart
4014. E-Governance in India cart
4015. Innovations in Education and Training Sector in India cart
4016. Innovations in the Banking Industry in India cart
4017. Innovations in the Music and Entertainment Industry in India cart
4018. Innovations in Home Building and Home Decor Industries in India cart
4019. Innovations in the Healthcare Services Industry in India cart
4020. The Napster Sour Note in Bertelsmann’s Symphony cart
4021. Cirque du Soleil: The Making of an Entertainment Brand cart
4022. Utility Computing: IBM On-Demand cart
4023. Promoting Prius In U.S cart
4024. KFC in India: Ethical Issues cart
4025. Governance Problems in Citigroup Japan cart
4026. Halliburton 'Overbilling' Controversy cart
4027. Greenpeace: Working for a Green and Peaceful Future cart
4028. Snow Brand's Unethical Practices at Japan cart
4029. Trouble in the 'Magic Kingdom': Governance Problems at Disney cart
4030. Boeing's Unethical Practices cart
4031. Procter & Gamble vs Unilever: A Case of Corporate Espionage cart
4032. Governance Issues at the New York Stock Exchange cart
4033. Sustainable Development at Alcoa cart
4034. Canon's 'Kyosei' Philosophy and Social Responsibility Initiatives cart
4035. Global Branding Strategies of LG Electronics cart
4036. Hyundai’s Global Branding Strategies cart
4037. Harley-Davidson Making the Cult Brand and After cart
4038. Puma: Reclaiming its Pride cart
4039. Real Madrid: From A Football Club To A Media Brand cart
4040. GAP and Banana Republic – Changing Brand Strategies with Fashion cart
4041. Master of Wine: Creating a Unique Brand cart
4042. ITC’s Branding Strategies cart
4043. Internal Branding: The i-flex way cart
4044. Corporate Co-Branding: Case of Yum! Brands, Inc. cart
4045. Brand Extensions – The Marico Way cart
4046. James Bond – A Meta Brand? cart
4047. Electrolux in India: Branding Blues cart
4048. Managing Brand Reputation: The case of Coke, Pepsi and Cadbury in India cart
4049. Louis Vuitton: The Making of a Star Brand cart
4050. AmorePacific: Creating Global Brands cart
4051. Destination Dubai: Building a Brand cart
4052. The Indian Pharmaceutical Industry: Opportunities and Challenges cart
4053. Turning Loss-making Steel Plantsinto Cash Cows cart
4054. EMC’ restructuring cart
4055. Turnaround Efforts at Ford cart
4056. Turnaround Efforts at Sun Microsystems cart
4057. Restructuring Initiatives at Alstom cart
4058. Reinventing Chrysler – Dieter Zetsche’s strategy cart
4059. The Concorde Project - A Technical Engineering Triumph but a Commercial Disaster cart
4060. Scheduling the Project Activities cart
4061. Implementing Risk Management Program cart
4062. Need for Project Management cart
4063. Sam Adams’ Repositioning strategies cart
4064. Mercedes Benz: Quality Concerns cart
4065. Operational Restructuring at Harley Davidson cart
4066. Implementing Tata Business Excellence Model in Tata Steel cart
4067. Wal-Mart's Supply Chain Management Practices cart
4068. McDonald's Food Chain cart
4069. Lessons in Customer Service From Wal-Mart cart
4070. Harry Potter - A Multi Billion Dollar Business cart
4071. Absolut Vodka - Creating Advertising History cart
4072. Scorpio - Marketing an Automobile Brand cart
4073. Marketing Research at P & G cart
4074. Baskin Robbins Innovative Marketing cart
4075. P & G Brand Management System cart
4076. Virgin - Brand Extension and Brand Dilution cart
4077. Beetle : The Birth, Growth, Death and Revival of a Cult Brand cart
4078. Tesco - The Customer Relationship Management Champion cart
4079. FedEx vs. UPS in China - Competing with Contrasting Strategies cart
4080. Krispy Kreme Doughnuts - America's Hottest Brand cart
4081. Walt Disney - The Evolution of a Brand cart
4082. Customer Service at Singapore Airlines cart
4083. TetraPak's Packaging Innovations cart
4084. Madura Garments - Marketing Branded Men's Wear n India cart
4085. BBC World in India cart
4086. Lóreal - Building a Global Cosmetic Brand cart
4087. Legend' - Redefining the Rules of Marketing PCs in China cart
4088. All Out' - Marketing a Mosquito Repellant cart
4089. The Indian Petroleum Industry: Towards Branded Fuels cart
4090. Luxor Writing Instruments Private Limited - Marketing Pens in India cart
4091. Barbie's Success Story cart
4092. Social Marketing - Lessons from CRY in India cart
4093. Samsung - The Making of a Global Brand cart
4094. LG's Marketing Strategy In India cart
4095. Asian Paints - Adding Colours cart
4096. Discovery Channel - Discovering India cart
4097. Ujala - The Supreme Whitener cart
4098. Coffee Parlors in India - Hotting Up cart
4099. Reebok's Changing Gameplan cart
4100. Haldiram's - Marketing Sweets and 'Namkeens' cart


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