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4001. Telecom Italia Mobile: Making Profits in a Mature Market cart
4002. European Football Clubs’ New Business Model: The Prospects and Perils cart
4003. Bikram Yoga: Doing Yoga the McDonald’s Way? cart
4004. The iPod – Apple’s Trojan Horse? cart
4005. Segway HT: Troubles and Challenges of the Revolutionary Human Transporter cart
4006. The Low-Carb Trend – Death Knell for American Pasta Companies? cart
4007. Tata Tele Services Ltd: Setting Up A New Connection cart
4008. TiVo: Pioneering the Interactive Television cart
4009. From KaZaA to Skype cart
4010. Books to Outsourcing Services cart
4011. Innovations in the Biotech and Pharma Industries in India cart
4012. Travel and Tourism in India - Focus on Innovation and Customer cart
4013. India - A Global Manufacturing HUB cart
4014. Software and IT Services in India cart
4015. E-Governance in India cart
4016. Innovations in Education and Training Sector in India cart
4017. Innovations in the Banking Industry in India cart
4018. Innovations in the Music and Entertainment Industry in India cart
4019. Innovations in Home Building and Home Decor Industries in India cart
4020. Innovations in the Healthcare Services Industry in India cart
4021. The Napster Sour Note in Bertelsmann’s Symphony cart
4022. Cirque du Soleil: The Making of an Entertainment Brand cart
4023. Utility Computing: IBM On-Demand cart
4024. Promoting Prius In U.S cart
4025. KFC in India: Ethical Issues cart
4026. Governance Problems in Citigroup Japan cart
4027. Halliburton 'Overbilling' Controversy cart
4028. Greenpeace: Working for a Green and Peaceful Future cart
4029. Snow Brand's Unethical Practices at Japan cart
4030. Trouble in the 'Magic Kingdom': Governance Problems at Disney cart
4031. Boeing's Unethical Practices cart
4032. Procter & Gamble vs Unilever: A Case of Corporate Espionage cart
4033. Governance Issues at the New York Stock Exchange cart
4034. Sustainable Development at Alcoa cart
4035. Canon's 'Kyosei' Philosophy and Social Responsibility Initiatives cart
4036. Global Branding Strategies of LG Electronics cart
4037. Hyundai’s Global Branding Strategies cart
4038. Harley-Davidson Making the Cult Brand and After cart
4039. Puma: Reclaiming its Pride cart
4040. Real Madrid: From A Football Club To A Media Brand cart
4041. GAP and Banana Republic – Changing Brand Strategies with Fashion cart
4042. Master of Wine: Creating a Unique Brand cart
4043. ITC’s Branding Strategies cart
4044. Internal Branding: The i-flex way cart
4045. Corporate Co-Branding: Case of Yum! Brands, Inc. cart
4046. Brand Extensions – The Marico Way cart
4047. James Bond – A Meta Brand? cart
4048. Electrolux in India: Branding Blues cart
4049. Managing Brand Reputation: The case of Coke, Pepsi and Cadbury in India cart
4050. Louis Vuitton: The Making of a Star Brand cart
4051. AmorePacific: Creating Global Brands cart
4052. Destination Dubai: Building a Brand cart
4053. The Indian Pharmaceutical Industry: Opportunities and Challenges cart
4054. Turning Loss-making Steel Plantsinto Cash Cows cart
4055. EMC’ restructuring cart
4056. Turnaround Efforts at Ford cart
4057. Turnaround Efforts at Sun Microsystems cart
4058. Restructuring Initiatives at Alstom cart
4059. Reinventing Chrysler – Dieter Zetsche’s strategy cart
4060. The Concorde Project - A Technical Engineering Triumph but a Commercial Disaster cart
4061. Scheduling the Project Activities cart
4062. Implementing Risk Management Program cart
4063. Need for Project Management cart
4064. Sam Adams’ Repositioning strategies cart
4065. Mercedes Benz: Quality Concerns cart
4066. Operational Restructuring at Harley Davidson cart
4067. Implementing Tata Business Excellence Model in Tata Steel cart
4068. Wal-Mart's Supply Chain Management Practices cart
4069. McDonald's Food Chain cart
4070. Lessons in Customer Service From Wal-Mart cart
4071. Harry Potter - A Multi Billion Dollar Business cart
4072. Absolut Vodka - Creating Advertising History cart
4073. Scorpio - Marketing an Automobile Brand cart
4074. Marketing Research at P & G cart
4075. Baskin Robbins Innovative Marketing cart
4076. P & G Brand Management System cart
4077. Virgin - Brand Extension and Brand Dilution cart
4078. Beetle : The Birth, Growth, Death and Revival of a Cult Brand cart
4079. Tesco - The Customer Relationship Management Champion cart
4080. FedEx vs. UPS in China - Competing with Contrasting Strategies cart
4081. Krispy Kreme Doughnuts - America's Hottest Brand cart
4082. Walt Disney - The Evolution of a Brand cart
4083. Customer Service at Singapore Airlines cart
4084. TetraPak's Packaging Innovations cart
4085. Madura Garments - Marketing Branded Men's Wear n India cart
4086. BBC World in India cart
4087. Lóreal - Building a Global Cosmetic Brand cart
4088. Legend' - Redefining the Rules of Marketing PCs in China cart
4089. All Out' - Marketing a Mosquito Repellant cart
4090. The Indian Petroleum Industry: Towards Branded Fuels cart
4091. Luxor Writing Instruments Private Limited - Marketing Pens in India cart
4092. Barbie's Success Story cart
4093. Social Marketing - Lessons from CRY in India cart
4094. Samsung - The Making of a Global Brand cart
4095. LG's Marketing Strategy In India cart
4096. Asian Paints - Adding Colours cart
4097. Discovery Channel - Discovering India cart
4098. Ujala - The Supreme Whitener cart
4099. Coffee Parlors in India - Hotting Up cart
4100. Reebok's Changing Gameplan cart


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