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Page 21 of 48
2001. Reliance Communications: The Technology Dilemma cart
2002. Intel Corp: The Customer Oriented Reorganization cart
2003. RFID in Wal-Mart: Willy Nilly Compliance by its Suppliers cart
2004. CISCO Systems: Implementing “Customized” ERP in Nine Months cart
2005. Automobile Safety: Japanese Manufacturers Lead the Way cart
2006. Global Hospitals – Where Life Gets a Second Chance cart
2007. Chrysler's Product-mix Challenges: Is Flexible Manufacturing the Answer? cart
2008. Cyberabad Police’s ISO 9001:2000 Certification Programme: A Model of Success? cart
2009. Sysco's Supply Chain Management Practices cart
2010. Infosys' Global Delivery Model cart
2011. The AXA Way: Improving Quality of Services  cart
2012. Supply Chain Management at GCMMF cart
2013. The Making of Airbus A380: A Triumph of Science and Engineering cart
2014. Zara's Supply Chain Management Practices cart
2015. Tesco's Supply Chain Management Practices cart
2016. The Making of Boeing's 787 'Dreamliner' cart
2017. Economic Reforms in Poland: A Case of Inflation Targeting cart
2018. Bank of Baroda The Re-branding Strategies cart
Subject:MultiMedia
2019. The loveLife Brand (A): Initiating a Behavior Change in South African Youth to Prevent HIV cart
2020. Marketing the 'Lost' TV Drama Series: ABC's Integrated Marketing Strategy cart
2021. Unilever's “Real Beauty” Campaign for Dove cart
2022. Race-Specific Drug 'BiDil': Nitromed's Marketing Challenge cart
2023. Volkswagen's Iroc Concept: Reviving the Scirocco to Target A Niche Market cart
2024. Dell's Customer Contact Center Operations in India cart
2025. Vertu Mobile Phones: Luxury Redefined cart
2026. Nike's “Joga Bonito” Marketing Campaign cart
2027. Naming a Pharmaceutical Brand: A Product Manager's Dilemma cart
2028. Snapple's Marketing - An Unconventional Brand's Claim to Fame cart
2029. Lifebuoy “Swasthya Chetna”: Unilever's Social Marketing Campaign cart
2030. Hidesign: Marketing Leather Products cart
2031. Haagen-Dazs: Repositioning a Cult Brand cart
2032. The Maggi Brand in India: Brand Extension and Repositioning cart
2033. Hello Kitty': A Japanese Superbrand cart
2034. Lakme Fashion Week and Wills Lifestyle India Fashion Week: Fission in Indian Fashion cart
2035. Red Bull's Innovative Marketing-Transforming a Humdrum Product into a Happening Brand cart
2036. Lipitor: How far should Pfizer push the Pill? cart
2037. Tata Motors: Serving an 'Ace' for Success cart
2038. Browser Wars II: The Release of IE 7 (BETA 2) cart
2039. BMW's “Company of Ideas” Campaign - Targeting the “Creative Class” cart
2040. P&G's Vocalpoint - Using Moms for W.O.M cart
2041. ITC Food's Growth and Future Prospects cart
2042. Marketing 'The Da Vinci Code' cart
2043. Rebuilding the 'Martha Stewart' Brand cart
2044. Lacoste's Marketing Strategies in the US cart
2045. Kingfisher Airlines - The 'Funliner Experience' cart
2046. Marketing Viagra in India cart
2047. Crisis Management At Bausch & Lomb - The 'ReNu Moistureloc' Controversy cart
2048. Grove Fresh Ltd - Marketing Organic Juices cart
2049. PVR Ltd.'s Growth and Future Prospects cart
2050. Real Madrid: The Galacticos Era cart
2051. Segway - Still Off-balance? cart
2052. Radio Mirchi - Spicing up the Indian Air Waves cart
2053. The New 'Indian' Airlines cart
2054. The 'Incredible India' Campaign - Marketing India to the World cart
2055. Pricing Fuzeon - Cost of Innovation? cart
2056. Google and the 'Click Fraud' Menace cart
2057. IKEA's Global Marketing Strategy cart
2058. Toyota Prius - A Case in New Product Development cart
2059. The Marlboro Story cart
2060. Multi-Branding Strategy of Videocon Industries in the consumer Durables Sector cart
2061. LG's Growth Strategies in India cart
2062. Organized Retail Industry in India cart
2063. Match.com - The World's Leading Online Personals Site cart
2064. Diageo’s Global Strategy: Differentiated Marketing cart
2065. Anheuser-Busch Goes Niche: Concentrates on China cart
2066. Coca-Cola’s Re-entry into the US RTD Tea and Coffee Market cart
2067. Smirnoff’s Reunion With Bond cart
2068. Barbie: Less Attractive to Kids? cart
2069. Ugly Betty, an uncommon serial in the US television industry: Can it improve ABC’s fortune? cart
2070. FIFA Worldcup 2006: A Kickoff for Advertisers cart
2071. Fenway Park, the Baseball Stadium's Decision to Stay on- A Wise Move? cart
2072. Ad Wars-Yahoo! versus Google cart
2073. Wikipedia: Can it Survive its Own Success? cart
2074. The US Beer Industry: Adding Cheer to Beer cart
2075. Reinventing Avon cart
2076. MTV – Staying Cool in the New World cart
2077. Is Apple managing its 4 P’s effectively? cart
2078. Taguchi Method: Measuring Advertising Effectiveness cart
2079. Word of Mouth in P&G: Ethically Right? cart
2080. Coca-Cola : Bye-Bye to Santa Claus? cart
2081. IKEA: The Furniture Giant Reawakens in Funabashi cart
2082. Heelys’ ‘Wheely’ Success: Marketing a Trend cart
2083. Lacoste in the US: The Alligator Returns cart
2084. Corporates join the Sudoku bandwagon cart
2085. Swipe War in India- Race to Win Wallets cart
2086. Mukta Arts Ltd-Pioneer in Product Placements in Films cart
2087. Films: An Advertising Medium to Captivate Consumers cart
2088. Apollo Hospitals: Leading the Way to Healthcare Tourism cart
2089. Toyota’s Tundra in US - The Marketing Strategies cart
2090. Pope and Product Placements: Marketers' 'Holy' Connections cart
2091. StarWoods Hotels and Resorts Worldwide: Cross-Marketing Strategies cart
2092. Children's Television Channels: The Marketing Challenges cart
2093. The Making of 'The Da Vinci Code': The Recipe for Blockbuster? cart
2094. Indian Hair Color Industry: L’Oréal’s Foray cart
2095. Dell`s Entry into Gaming PC: The Decision Dilemma cart
2096. IKEA: Re-entering The Land of Rising Sun cart
2097. United Parcel Service: Expanding in China cart
2098. Smart Fortwo’s Entry into the US.: Smart Move? cart
2099. Cairn Energy – What Would Cairn’s Strategy in India be ? cart
2100. Starbucks Coffee Company: The Indian Dilemma cart

 

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