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All Business Management Case Studies

Page 20 of 47
1901. Marketing Viagra in India cart
1902. Crisis Management At Bausch & Lomb - The 'ReNu Moistureloc' Controversy cart
1903. Grove Fresh Ltd - Marketing Organic Juices cart
1904. PVR Ltd.'s Growth and Future Prospects cart
1905. Real Madrid: The Galacticos Era cart
1906. Segway - Still Off-balance? cart
1907. Radio Mirchi - Spicing up the Indian Air Waves cart
1908. The New 'Indian' Airlines cart
1909. The 'Incredible India' Campaign - Marketing India to the World cart
1910. Pricing Fuzeon - Cost of Innovation? cart
1911. Google and the 'Click Fraud' Menace cart
1912. IKEA's Global Marketing Strategy cart
1913. Toyota Prius - A Case in New Product Development cart
1914. The Marlboro Story cart
1915. Multi-Branding Strategy of Videocon Industries in the consumer Durables Sector cart
1916. LG's Growth Strategies in India cart
1917. Organized Retail Industry in India cart
1918. Match.com - The World's Leading Online Personals Site cart
1919. Diageo’s Global Strategy: Differentiated Marketing cart
1920. Anheuser-Busch Goes Niche: Concentrates on China cart
1921. Coca-Cola’s Re-entry into the US RTD Tea and Coffee Market cart
1922. Smirnoff’s Reunion With Bond cart
1923. Barbie: Less Attractive to Kids? cart
1924. Ugly Betty, an uncommon serial in the US television industry: Can it improve ABC’s fortune? cart
1925. FIFA Worldcup 2006: A Kickoff for Advertisers cart
1926. Fenway Park, the Baseball Stadium's Decision to Stay on- A Wise Move? cart
1927. Ad Wars-Yahoo! versus Google cart
1928. Wikipedia: Can it Survive its Own Success? cart
1929. The US Beer Industry: Adding Cheer to Beer cart
1930. Reinventing Avon cart
1931. MTV – Staying Cool in the New World cart
1932. Is Apple managing its 4 P’s effectively? cart
1933. Taguchi Method: Measuring Advertising Effectiveness cart
1934. Word of Mouth in P&G: Ethically Right? cart
1935. Coca-Cola : Bye-Bye to Santa Claus? cart
1936. IKEA: The Furniture Giant Reawakens in Funabashi cart
1937. Heelys’ ‘Wheely’ Success: Marketing a Trend cart
1938. Lacoste in the US: The Alligator Returns cart
1939. Corporates join the Sudoku bandwagon cart
1940. Swipe War in India- Race to Win Wallets cart
1941. Mukta Arts Ltd-Pioneer in Product Placements in Films cart
1942. Films: An Advertising Medium to Captivate Consumers cart
1943. Apollo Hospitals: Leading the Way to Healthcare Tourism cart
1944. Toyota’s Tundra in US - The Marketing Strategies cart
1945. Pope and Product Placements: Marketers' 'Holy' Connections cart
1946. StarWoods Hotels and Resorts Worldwide: Cross-Marketing Strategies cart
1947. Children's Television Channels: The Marketing Challenges cart
1948. The Making of 'The Da Vinci Code': The Recipe for Blockbuster? cart
1949. Indian Hair Color Industry: L’Oréal’s Foray cart
1950. Dell`s Entry into Gaming PC: The Decision Dilemma cart
1951. IKEA: Re-entering The Land of Rising Sun cart
1952. United Parcel Service: Expanding in China cart
1953. Smart Fortwo’s Entry into the US.: Smart Move? cart
1954. Cairn Energy – What Would Cairn’s Strategy in India be ? cart
1955. Starbucks Coffee Company: The Indian Dilemma cart
1956. Harley Davidson's Foray in China cart
1957. Dr Reddy's Labaratories - The Ledaing Indian Pharmaceutical Company in Europe cart
1958. China - Disney's New Destination cart
1959. Viacom in China cart
1960. Achieving Success in China: Starbucks’ Strategies and Challenges cart
1961. Geely: The Chinese Car’s American Venture cart
1962. Chinese flavoured KFC cart
1963. Geely : The Tyro in the US Market cart
1964. Amazon foray into e-grocery market: successful Venture? cart
1965. Intel's foray into Rural India cart
1966. Wal-Mart in India cart
1967. Will China Emerge as the Second Home for Danfoss? cart
1968. China's Luxury Retailing Industry: Saks Inc.'s Market Entry Strategies cart
1969. Walt Disney Company in China cart
1970. Starbucks in Ireland cart
1971. Costa Coffee in India cart
1972. Cisco in India: India as a Resource to India as a Market cart
1973. Toyota in France cart
1974. Honda: As Acura in USA and as Legend in Japan? cart
1975. National Income Accounting: A Case Study of China cart
1976. The Power of a Start-up Company: Can Iliad Group Unsettle the Monopoly of France Telecom? cart
1977. Singapore:The Growth of a Small Economy cart
1978. The Dragon is coming-Chinese M&A’s outside China cart
1979. Vivendi’s Acquisition of Bertelsmann’s BMG cart
1980. Univision: Making the Right Choice? cart
1981. The Rise of Private Equity Firms: The Case of Clear Channel Communications Inc. cart
1982. The Battle for Univision cart
1983. MERC and CBOT Merger: Building One Roof Trading cart
1984. KKR`s Bid for Vivendi: The Challenges Ahead cart
1985. NYSE–Euronext Merger: A Cross-border Merger of Equals cart
1986. Genzyme`s Acquisition Proposal for AnorMED, Inc. cart
1987. CCB`s Acquisition of BOA (Asia): Merger of Two Complementary Banks cart
1988. Amgen`s Acquisition of Abgenix: The Expected Synergies cart
1989. Ferrovial`s Acquisition of BAA: High Profile British Assets Changes Hand cart
1990. Sanpaolo: Consolidating its Presence in the Egyptian Market cart
1991. Sanpaolo: Consolidating its Presence in Albania cart
1992. Phelps Dodge`s U$40 bn Deal for INCO and Falconbridge: Blockbuster Mining Takeover Deal cart
1993. RUSAL-Sual Merger: Consolidation in the Global Aluminium Industry cart
1994. Seagate’s Acquisition of Maxtor: Strengthening Storage leadership? cart
1995. Nestlé’s Acquisition of Jenny Craig: Health Conscious Effort? cart
1996. Citigroup’s Acquisition of Guangdong Development Bank: A Strategic Move in China? cart
1997. Cedar Fair-Paramount Parks: Would the Acquisition payoff? cart
1998. The Bank of America-MBNA Merger: Creating a Giant in the American Credit Card Industry cart
1999. Hewlett Packard’s Acquisition of Mercury: Strengthening its Presence in Corporate Applications Software cart
2000. Disney and Pixar - On the Road to Merge cart

 

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