Business Case Studies, Organizational Behavior Case Study, Strategy, Competitive Strategies Case Studies

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1901. Reliance Communications: The Technology Dilemma cart
1902. Intel Corp: The Customer Oriented Reorganization cart
1903. RFID in Wal-Mart: Willy Nilly Compliance by its Suppliers cart
1904. CISCO Systems: Implementing “Customized” ERP in Nine Months cart
1905. Automobile Safety: Japanese Manufacturers Lead the Way cart
1906. Global Hospitals – Where Life Gets a Second Chance cart
1907. Chrysler's Product-mix Challenges: Is Flexible Manufacturing the Answer? cart
1908. Cyberabad Police’s ISO 9001:2000 Certification Programme: A Model of Success? cart
1909. Sysco's Supply Chain Management Practices cart
1910. Infosys' Global Delivery Model cart
1911. The AXA Way: Improving Quality of Services  cart
1912. Supply Chain Management at GCMMF cart
1913. The Making of Airbus A380: A Triumph of Science and Engineering cart
1914. Zara's Supply Chain Management Practices cart
1915. Tesco's Supply Chain Management Practices cart
1916. The Making of Boeing's 787 'Dreamliner' cart
1917. Economic Reforms in Poland: A Case of Inflation Targeting cart
1918. Bank of Baroda The Re-branding Strategies cart
1919. The loveLife Brand (A): Initiating a Behavior Change in South African Youth to Prevent HIV cart
1920. Marketing the 'Lost' TV Drama Series: ABC's Integrated Marketing Strategy cart
1921. Unilever's “Real Beauty” Campaign for Dove cart
1922. Race-Specific Drug 'BiDil': Nitromed's Marketing Challenge cart
1923. Volkswagen's Iroc Concept: Reviving the Scirocco to Target A Niche Market cart
1924. Dell's Customer Contact Center Operations in India cart
1925. Vertu Mobile Phones: Luxury Redefined cart
1926. Nike's “Joga Bonito” Marketing Campaign cart
1927. Naming a Pharmaceutical Brand: A Product Manager's Dilemma cart
1928. Snapple's Marketing - An Unconventional Brand's Claim to Fame cart
1929. Lifebuoy “Swasthya Chetna”: Unilever's Social Marketing Campaign cart
1930. Hidesign: Marketing Leather Products cart
1931. Haagen-Dazs: Repositioning a Cult Brand cart
1932. The Maggi Brand in India: Brand Extension and Repositioning cart
1933. Hello Kitty': A Japanese Superbrand cart
1934. Lakme Fashion Week and Wills Lifestyle India Fashion Week: Fission in Indian Fashion cart
1935. Red Bull's Innovative Marketing-Transforming a Humdrum Product into a Happening Brand cart
1936. Lipitor: How far should Pfizer push the Pill? cart
1937. Tata Motors: Serving an 'Ace' for Success cart
1938. Browser Wars II: The Release of IE 7 (BETA 2) cart
1939. BMW's “Company of Ideas” Campaign - Targeting the “Creative Class” cart
1940. P&G's Vocalpoint - Using Moms for W.O.M cart
1941. ITC Food's Growth and Future Prospects cart
1942. Marketing 'The Da Vinci Code' cart
1943. Rebuilding the 'Martha Stewart' Brand cart
1944. Lacoste's Marketing Strategies in the US cart
1945. Kingfisher Airlines - The 'Funliner Experience' cart
1946. Marketing Viagra in India cart
1947. Crisis Management At Bausch & Lomb - The 'ReNu Moistureloc' Controversy cart
1948. Grove Fresh Ltd - Marketing Organic Juices cart
1949. PVR Ltd.'s Growth and Future Prospects cart
1950. Real Madrid: The Galacticos Era cart
1951. Segway - Still Off-balance? cart
1952. Radio Mirchi - Spicing up the Indian Air Waves cart
1953. The New 'Indian' Airlines cart
1954. The 'Incredible India' Campaign - Marketing India to the World cart
1955. Pricing Fuzeon - Cost of Innovation? cart
1956. Google and the 'Click Fraud' Menace cart
1957. IKEA's Global Marketing Strategy cart
1958. Toyota Prius - A Case in New Product Development cart
1959. The Marlboro Story cart
1960. Multi-Branding Strategy of Videocon Industries in the consumer Durables Sector cart
1961. LG's Growth Strategies in India cart
1962. Organized Retail Industry in India cart
1963. - The World's Leading Online Personals Site cart
1964. Diageo’s Global Strategy: Differentiated Marketing cart
1965. Anheuser-Busch Goes Niche: Concentrates on China cart
1966. Coca-Cola’s Re-entry into the US RTD Tea and Coffee Market cart
1967. Smirnoff’s Reunion With Bond cart
1968. Barbie: Less Attractive to Kids? cart
1969. Ugly Betty, an uncommon serial in the US television industry: Can it improve ABC’s fortune? cart
1970. FIFA Worldcup 2006: A Kickoff for Advertisers cart
1971. Fenway Park, the Baseball Stadium's Decision to Stay on- A Wise Move? cart
1972. Ad Wars-Yahoo! versus Google cart
1973. Wikipedia: Can it Survive its Own Success? cart
1974. The US Beer Industry: Adding Cheer to Beer cart
1975. Reinventing Avon cart
1976. MTV – Staying Cool in the New World cart
1977. Is Apple managing its 4 P’s effectively? cart
1978. Taguchi Method: Measuring Advertising Effectiveness cart
1979. Word of Mouth in P&G: Ethically Right? cart
1980. Coca-Cola : Bye-Bye to Santa Claus? cart
1981. IKEA: The Furniture Giant Reawakens in Funabashi cart
1982. Heelys’ ‘Wheely’ Success: Marketing a Trend cart
1983. Lacoste in the US: The Alligator Returns cart
1984. Corporates join the Sudoku bandwagon cart
1985. Swipe War in India- Race to Win Wallets cart
1986. Mukta Arts Ltd-Pioneer in Product Placements in Films cart
1987. Films: An Advertising Medium to Captivate Consumers cart
1988. Apollo Hospitals: Leading the Way to Healthcare Tourism cart
1989. Toyota’s Tundra in US - The Marketing Strategies cart
1990. Pope and Product Placements: Marketers' 'Holy' Connections cart
1991. StarWoods Hotels and Resorts Worldwide: Cross-Marketing Strategies cart
1992. Children's Television Channels: The Marketing Challenges cart
1993. The Making of 'The Da Vinci Code': The Recipe for Blockbuster? cart
1994. Indian Hair Color Industry: L’Oréal’s Foray cart
1995. Dell`s Entry into Gaming PC: The Decision Dilemma cart
1996. IKEA: Re-entering The Land of Rising Sun cart
1997. United Parcel Service: Expanding in China cart
1998. Smart Fortwo’s Entry into the US.: Smart Move? cart
1999. Cairn Energy – What Would Cairn’s Strategy in India be ? cart
2000. Starbucks Coffee Company: The Indian Dilemma cart


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