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301. Sakhalin-1 Project: Delivering Excellence in Project Execution cart
302. Supply Chain Management at Airbus - Implementing RFID Technology cart
303. Cross-docking Helps JCPenney Reduce Materials Handling and Make Logistics More Efficient cart
304. Traverse Communications: Identifying Target Customers cart
305. Celebrity Endorsements and Product Categories cart
306. Apex Tours & Travels: Analysing Consumer Preferences on Tourism cart
307. Marketing Dilemma for 'Elan' Jeans Brand cart
308. Reserve Bank of India's Tightening Monetary Policy: An Impediment to Economic Growth? cart
309. Is Monetary Tightening India's Best Response to the Ongoing Inflation cart
310. Hungary's Monetary Policy: The Conflicting Objectives cart
311. Netflix Prize 2009: Neuromarketing Research for Online Shoppers? cart
312. Hindustan Unilever Limited’s Rexona: Repositioning ‘Rexona’ Deodorant cart
313. Pringles– Combating the Launch of Lays Stax cart
314. Samsung vs LG: Similar Goals, Dissimilar Strategies cart
315. P&G’s Tremor – Reinventing Marketing by Word of Mouth cart
316. Tata Tea’s Jaago Re! Campaign: The Social-Cause Marketing Initiatives and Long-term Branding Initiatives cart
317. Virgin Atlantic’s Business-Class-only Airline: Emerging Threat to Niche Air Carriers? cart
318. US Bottled Water Industry Faces a New Frontier-Special Interest Group cart
319. The U.S Steel Industry and the Tariff Policy of Bush cart
320. The Price War: Netflix vs Blockbuster cart
321. The Dilemma of Discounts: GM’s Bid for Market Share cart
322. Telstra, The Australian Telecommunications Company: CEO Sol Trujillo's 'Transformational' Strategic Plan cart
323. Samsung Electronics in 2005 cart
324. Private Labels in Europe: Potential Threats for Brands? cart
325. Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies cart
326. Mobile Phones: The Advent of a New Advertising Medium cart
327. Mahindra & Mahindra (B): An Emerging Global Giant? cart
328. Honda in China: Government Regulations and Firm’s Strategy cart
329. Harry Potter: Global Marketing Strategies cart
330. 'Global Vision 2010': Toyota's Strategic Initiatives cart
331. Ford’s ‘Drive One’ Campaign: Can Allen Mullaly Drive Through the Trough cart
332. Emergence of China in the Global E-Commerce Market (B): Alibaba.com’s Surge cart
333. Dubai Duty Free: Promotion and Expansion cart
334. Dell's Business Model: Is it Time to Reinvent? cart
335. De Beers: The Right Hand Ring campaign cart
336. De Beers' Corporate Transformation: The Competitive Pressures cart
337. Competition in China’s Luxury Car Market cart
338. Coke’s Promotional Themes: Tailored for Times cart
339. C&C's Bulmers and Magners Brand: The Irish Drinks Company's Brand Repositioning Strategies cart
340. Branding – The Asian Dilemma cart
341. Avon: Direct Selling in China cart
342. Automobiles: Made in China, Sold in USA? cart
343. ASDA: Betting on Low Prices? cart
344. Apple iPhone Price Cut: Is it a Right Strategy? cart
345. Acquire and ascend – e-Bookers way cart
346. Assessing Consumer Brand Loyalty cart
347. Domestic Vs Foreign Brand Clothing: Understanding Consumer Decision-making Styles in India cart
348. GlaxoSmithKline`s New Sales Force Compensation System in the US cart
349. Avant Garden: Exploring Possibilities for Improving Revenue Management cart
350. Crisis Management at Toyota cart
351. AMD s Consumer and Channel Marketing Initiatives cart
352. Developing a Personal Selling Strategy cart
353. The Disgruntled Customer cart
354. Design Thinking and Innovation at IDEO cart
355. Social Marketing: Times of India's 'Teach India' Campaign cart
356. Customer Service at L.L.Bean cart
357. Brand Naming: Kraft Foods iSnack 2.0 Controversy in Australia cart
358. Burger King's 'Whopper Virgins' Viral Marketing Campaign cart
359. Tata Indicom's 'Pay Per Call' Tariff Plan for Prepaid Cellular Subscribers cart
360. Unilever's Packaging Practices - Innovations and Insights cart
361. Droid: Challenger to the iPhone? cart
362. Volkswagen's Marketing Strategy in India cart
363. Amazon.com: Customer Service Champion cart
364. Tourism Kamloops cart
365. Canadian Club: Repositioning a Dormant Brand cart
366. Selling Insurance Products in India: The Commission versus Fee Debate cart
367. Burger King's 'Whopper Freakout' Marketing Campaign cart
368. i-Mint - An Innovative Coalition Loyalty and Consumer Rewards Program in India cart
369. Indian Premier League's Operating Model - Marketing Cricket to the World cart
370. Apple’s App Store: Strengthening the iPhone’s Competitive Position cart
371. Promoting 'Paranormal Activity' cart
372. Eyeing the Rural Insurance Market: Will China Life hit the Bull's Eye? cart
373. Commercialisation of the Game of Cricket: Is it a Win-win Situation? cart
374. AMUL ICE CREAM: MARKETING STRATEGY cart
375. Airtel vs. Reliance: Indian Telecom Giants Price War cart
376. Subway in the US: Challenges of Extending Product Mix cart
377. Ringing Youngsters – Virgin's Distinctive Market Segmentation in India cart
378. Microsoft's 'Mojave' Experiment: Image Makeover of Vista with Stealth Marketing? cart
379. KFC: 'Serving with a Difference' cart
380. ITC's Packaged Food Business: Towards Market Leadership cart
381. Financial Services: Going Women Way cart
382. EMBRAER – FLYING HIGH THROUGH SEGMENTATION cart
383. Dilip Chhabria's Focus on a Niche Market - Can it Sustain? cart
384. Coca-Cola: Would its 'Three-Cola' Strategy Work? cart
385. CBS: Re-entry Strategies in the Music Industry cart
386. Nokia’s Rural Marketing Strategies in India: Reaching Out to the Bottom of Pyramid cart
387. Vogue in India: The Market Entry Strategy cart
388. Virgin Mobile's Entry Strategies in India cart
389. Tesco's Big Plans To Enter Indian Retail cart
390. Tesco in Japan – Experimenting with Retail Formats cart
391. Tesco in China: Opportunities and Challenges cart
392. Telenor's Entry into Indian Mobile Market: Too Late and Expensive? cart
393. Standard Chartered: Invading into Mainland China cart
394. Sanpaolo: Establishing its Footprint in Serbia cart
395. Japan's Docomo's Entry into Indian Telecom Market: Can it Tap the Growth in India? cart
396. IVRCL, An Indian Construction Behemoth's Forays in to Real Estate Targeting The Niche Brown Collars- Will The Formula Work?" cart
397. Indian DTH Market: Can Reliance Big TV Ride on the Growth Wave? cart
398. Apple iPhone in India: Emotionally Connected Vs Product-Price Performance Disconnected? cart
399. Indian Automobile Industry: Is it Going to be the ‘Global Small Car Hub’? cart
400. Competition Laws in China and India: Dragon’s divergence and Elephants convergence cart

 

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