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301. Apex Tours & Travels: Analysing Consumer Preferences on Tourism cart
302. Marketing Dilemma for 'Elan' Jeans Brand cart
303. Reserve Bank of India's Tightening Monetary Policy: An Impediment to Economic Growth? cart
304. Is Monetary Tightening India's Best Response to the Ongoing Inflation cart
305. Hungary's Monetary Policy: The Conflicting Objectives cart
306. Netflix Prize 2009: Neuromarketing Research for Online Shoppers? cart
307. Hindustan Unilever Limited’s Rexona: Repositioning ‘Rexona’ Deodorant cart
308. Pringles– Combating the Launch of Lays Stax cart
309. Samsung vs LG: Similar Goals, Dissimilar Strategies cart
310. P&G’s Tremor – Reinventing Marketing by Word of Mouth cart
311. Tata Tea’s Jaago Re! Campaign: The Social-Cause Marketing Initiatives and Long-term Branding Initiatives cart
312. Virgin Atlantic’s Business-Class-only Airline: Emerging Threat to Niche Air Carriers? cart
313. US Bottled Water Industry Faces a New Frontier-Special Interest Group cart
314. The U.S Steel Industry and the Tariff Policy of Bush cart
315. The Price War: Netflix vs Blockbuster cart
316. The Dilemma of Discounts: GM’s Bid for Market Share cart
317. Telstra, The Australian Telecommunications Company: CEO Sol Trujillo's 'Transformational' Strategic Plan cart
318. Samsung Electronics in 2005 cart
319. Private Labels in Europe: Potential Threats for Brands? cart
320. Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies cart
321. Mobile Phones: The Advent of a New Advertising Medium cart
322. Mahindra & Mahindra (B): An Emerging Global Giant? cart
323. Honda in China: Government Regulations and Firm’s Strategy cart
324. Harry Potter: Global Marketing Strategies cart
325. 'Global Vision 2010': Toyota's Strategic Initiatives cart
326. Ford’s ‘Drive One’ Campaign: Can Allen Mullaly Drive Through the Trough cart
327. Emergence of China in the Global E-Commerce Market (B): Alibaba.com’s Surge cart
328. Dubai Duty Free: Promotion and Expansion cart
329. Dell's Business Model: Is it Time to Reinvent? cart
330. De Beers: The Right Hand Ring campaign cart
331. De Beers' Corporate Transformation: The Competitive Pressures cart
332. Competition in China’s Luxury Car Market cart
333. Coke’s Promotional Themes: Tailored for Times cart
334. C&C's Bulmers and Magners Brand: The Irish Drinks Company's Brand Repositioning Strategies cart
335. Branding – The Asian Dilemma cart
336. Avon: Direct Selling in China cart
337. Automobiles: Made in China, Sold in USA? cart
338. ASDA: Betting on Low Prices? cart
339. Apple iPhone Price Cut: Is it a Right Strategy? cart
340. Acquire and ascend – e-Bookers way cart
341. Assessing Consumer Brand Loyalty cart
342. Domestic Vs Foreign Brand Clothing: Understanding Consumer Decision-making Styles in India cart
343. GlaxoSmithKline`s New Sales Force Compensation System in the US cart
344. Avant Garden: Exploring Possibilities for Improving Revenue Management cart
345. Crisis Management at Toyota cart
346. AMD s Consumer and Channel Marketing Initiatives cart
347. Developing a Personal Selling Strategy cart
348. The Disgruntled Customer cart
349. Design Thinking and Innovation at IDEO cart
350. Social Marketing: Times of India's 'Teach India' Campaign cart
351. Customer Service at L.L.Bean cart
352. Brand Naming: Kraft Foods iSnack 2.0 Controversy in Australia cart
353. Burger King's 'Whopper Virgins' Viral Marketing Campaign cart
354. Tata Indicom's 'Pay Per Call' Tariff Plan for Prepaid Cellular Subscribers cart
355. Unilever's Packaging Practices - Innovations and Insights cart
356. Droid: Challenger to the iPhone? cart
357. Volkswagen's Marketing Strategy in India cart
358. Amazon.com: Customer Service Champion cart
359. Tourism Kamloops cart
360. Canadian Club: Repositioning a Dormant Brand cart
361. Selling Insurance Products in India: The Commission versus Fee Debate cart
362. Burger King's 'Whopper Freakout' Marketing Campaign cart
363. i-Mint - An Innovative Coalition Loyalty and Consumer Rewards Program in India cart
364. Indian Premier League's Operating Model - Marketing Cricket to the World cart
365. Apple’s App Store: Strengthening the iPhone’s Competitive Position cart
366. Promoting 'Paranormal Activity' cart
367. Eyeing the Rural Insurance Market: Will China Life hit the Bull's Eye? cart
368. Commercialisation of the Game of Cricket: Is it a Win-win Situation? cart
369. AMUL ICE CREAM: MARKETING STRATEGY cart
370. Airtel vs. Reliance: Indian Telecom Giants Price War cart
371. Subway in the US: Challenges of Extending Product Mix cart
372. Ringing Youngsters – Virgin's Distinctive Market Segmentation in India cart
373. Microsoft's 'Mojave' Experiment: Image Makeover of Vista with Stealth Marketing? cart
374. KFC: 'Serving with a Difference' cart
375. ITC's Packaged Food Business: Towards Market Leadership cart
376. Financial Services: Going Women Way cart
377. EMBRAER – FLYING HIGH THROUGH SEGMENTATION cart
378. Dilip Chhabria's Focus on a Niche Market - Can it Sustain? cart
379. Coca-Cola: Would its 'Three-Cola' Strategy Work? cart
380. CBS: Re-entry Strategies in the Music Industry cart
381. Nokia’s Rural Marketing Strategies in India: Reaching Out to the Bottom of Pyramid cart
382. Vogue in India: The Market Entry Strategy cart
383. Virgin Mobile's Entry Strategies in India cart
384. Tesco's Big Plans To Enter Indian Retail cart
385. Tesco in Japan – Experimenting with Retail Formats cart
386. Tesco in China: Opportunities and Challenges cart
387. Telenor's Entry into Indian Mobile Market: Too Late and Expensive? cart
388. Standard Chartered: Invading into Mainland China cart
389. Sanpaolo: Establishing its Footprint in Serbia cart
390. Japan's Docomo's Entry into Indian Telecom Market: Can it Tap the Growth in India? cart
391. IVRCL, An Indian Construction Behemoth's Forays in to Real Estate Targeting The Niche Brown Collars- Will The Formula Work?" cart
392. Indian DTH Market: Can Reliance Big TV Ride on the Growth Wave? cart
393. Apple iPhone in India: Emotionally Connected Vs Product-Price Performance Disconnected? cart
394. Indian Automobile Industry: Is it Going to be the ‘Global Small Car Hub’? cart
395. Competition Laws in China and India: Dragon’s divergence and Elephants convergence cart
396. Trade Deficits, Current Account Deficits and Exchange Rates in US: The Policy Implications cart
397. Demand for and Supply of Money: A Case of India cart
398. Business Confidence? Very High; Consumer Spending? Very Low: How to get the German Consumer to Spend More? cart
399. Word-of-Mouth Marketing: Contrivance to Make or Break a Brand? cart
400. AdWords goes mobile: A move into mobile advertisement cart

 

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