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Page 13 of 47
1201. Benetton's 'Dual Supply Chain' System cart
1202. Foreign Currency Reserves in Emerging Economies: Inflationary Pressures cart
1203. Apple Inc.'s iPhone: Can iPhone Maintain its Initial Momentum? cart
1204. Improving Sales Force Effectiveness: Bayer's Experiment with New Technology cart
1205. Exubera Fiasco: What Went Wrong? cart
1206. Exubera Fiasco: What Went Wrong? cart
1207. Kleenex: The Saga of a Super Brand cart
1208. Destination Marketing: Tourism Australia's Controversial Campaign cart
1209. Johnson & Johnson's 'Camp Baby': Great Customer Relationship Management or Public Relations Fiasco? cart
1210. Qube: Market Development for Digital Cinema cart
1211. Public Relations at Microsoft cart
1212. The Computer is Personal Again': A Global Integrated Marketing Communications Campaign cart
1213. Coaching A Sales Team cart
1214. Pfizer Inc.'s Lipitor: The Celebrity Endorsement Controversy cart
1215. Perfetti Van Melle: Marketing Mentos in India cart
1216. Pabst Brewing Company: The Classic Revival of the 'Pabst Blue Ribbon' Brand cart
1217. Nokia Corporation: Reversing the Decline in Brand Value cart
1218. Pricing it Right: Three Caselets in Pricing cart
1219. Treading on that Fine Line?: Caselets in Marketing Ethics cart
1220. Launching iPhone: Apple's Entry into the Mobile Phone Market cart
1221. What's in a Name? Lessons from Three Rebranding Exercises in India cart
1222. UTI Bank to AXIS Bank: A Corporate Rebranding Exercise cart
1223. Crisis Management: Dealing with a Product Crisis cart
1224. Body Shop Brand: Repositioning to Target the 'Masstige' Segment and Impact of its Acquisition by L'Oréal cart
1225. Wal-Mart’s ‘Think Global, Act Local’ – Can ‘Americanisation’ Have its Way? cart
1226. Bionade Soda (A): Marketing Challenges for an Innovative Brand cart
1227. Unilever's Digital Media Strategy cart
1228. Cisco in Emerging Markets (B): Market Entry Strategies in Middle East and African Countries cart
1229. Pond’s Foray into the Premium Segment – Will the ‘Miracle’ Work? cart
1230. Mattel in China – ‘The Outsourcing and the Recall’ cart
1231. Wal-Mart in India: Can it be the Messiah of Indian Farmers? cart
1232. Harley-Davidson: Market Entry Strategies in India cart
1233. Barclays’ Entry into India: Strategies and Prospects cart
1234. Trade Blocs, Free Trade Agreements and Preferential Trade Agreements: The New Drivers of World Trade cart
1235. US Financial Crisis: Is this Great Depression II in the making? cart
1236. Chinese State-owned Enterprises – Redefining the Role of Government in Business cart
1237. The Cerberus Deal – The Beginning of a New Era for Chrysler cart
1238. Acquires Newsvine: A New Direction cart
1239. eBay: Rethinking Skype cart
1240. Tata Steel’s Acquisition of Corus: Was it Worth the Price? cart
1241. Jaguar and Land Rover Acquisition: Will the Deal Improve Tata Motors Balance Sheet? cart
1242. Whole Foods Market’s Acquisition of ‘Wild Oats’ – A Strategy to Reduce Competition? cart
1243. Thomson Corp., Acquires Reuters: Is it in the Consolidation Phase? cart
1244. M&A’s in Indian Aviation Industry– Strategies for Healthy Competition cart
1245. Blockbuster Acquires Movielink: A Growth Strategy? cart
1246. BBC – YouTube Pact: A Win-Win Strategy cart
1247. Hewlett-Packard: Culture Change through Acquisitions cart
1248. Microsoft in China: The Partnering Success cart
1249. Cadbury Schweppes: Demerging its US Beverages Company cart
1250. Delta-Northwest Airlines Proposed Merger: Withering Industry Turbulence? cart
1251. Royal Military Academy Sandhurst (RMAS): Leadership lessons cart
1252. Sanofi Aventis: CEO Le Fir's Formula for change cart
1253. Colgate-Palmolive: Leadership Style of Reuben Mark cart
1254. Catherine Arfi & Aromababy: Creating an Australian Brand and Taking it Global cart
1255. James Dyson: The Engineer Entrepreneur cart
1256. Azim Hasham Premji's Value-Based Leadership cart
1257. CEO as Change Agent cart
1258. Cirque du Soleil's Information Technology Initiatives cart
1259. ERP Implementation Failure at Hershey Foods Corporation cart
1260. ITC’s E-Choupal: A Mirage of the Poor? cart
1261. Will Harry Potter’s Magic Work for Universal Studios Theme Parks? cart
1262. Innovate for Growth: Immelt’s Strategy for GE cart
1263. Dell Business Model (A): Strategic Inflection Points in the PC Industry cart
1264. Private Equity Companies: The Strategic Shift cart
1265. CAFE Fuel Rules: Changing Auto Industry Dynamics in the US cart
1266. The US Newspaper Industry at Crossroads? cart
1267. Indian Animation Industry: Roadblocks for Global Competitiveness cart
1268. Nokia (A): A Stable Player in a Turbulent Industry? cart
1269. Indian Hotel Industry (B): The Park’s Eye for the Unconventional cart
1270. Motorola in China (B): From 'Intended' to 'Emergent' Strategy? cart
1271. Motorola in China (A): Dealing with an Evolutionary Industry Life Cycle cart
1272. Flexibility in the Workplace & Discrimination by Association: Sharon Coleman Vs Attridge Law cart
1273. Pentagon's New Personnel System: Coping with the Challenges of Human Capital cart
1274. Management Lessons from Spain's Euro 2008 Football Championship Triumph cart
1275. Compensation Management at Tata Consultancy Services Ltd.: Coping with Turbulent Times in the Indian IT Industry cart
1276. YES BANK: Human Capital Initiatives of a Startup in the Indian Banking Industry cart
1277. Designing a Training Program: A Training Manager's Dilemma cart
1278. Collective Bargaining: The General Motors-United Auto Workers Deal cart
1279. The Julie Roehm Saga at Wal-Mart Stores, Inc. cart
1280. Occupational Stress: A Junior Manager's Predicament cart
1281. Success at What Cost? - A Case Study in Managerial Ethics & Compliance cart
1282. Eli Lilly: Managing Workplace Diversity and Coping with the Accusations of Racial Discrimination cart
1283. Labor Unrest at Honda Motorcycle & Scooter India (Private) Limited cart
1284. Enhancing the Credibility of the Training Function: Involving Line Managers in Sales Training cart
1285. Microsoft: Reshaping HR Strategies cart
1286. Innovative HR Practices at Southwest: Can they be Sustained? cart
1287. Tata Tea and the Employee Buy Out Model cart
1288. Schultz’s Return to Starbucks: To Fend off Rivals? cart
1289. Formation of Global Trade Unions: Prospects and Challenges cart
1290. Costco’s Employee Loyalty Strategies cart
1291. IBM’s ‘On –Demand’ Strategy: The Strategic Rationale cart
1292. Rediff, Indian Communication Giant's Strategies: Beat Rivals at Home? cart
1293. Lufthansa Spreading its Wings in the US through JetBlue cart
1294. Russian Standard’s Global Growth Strategies cart
1295. Kingfisher Airlines International Route Expansion Plans: Will it Succeed? cart
1296. Growth Strategies of Britannia: India’s Emerging Food Conglomerate cart
1297. Growth Strategies for Emerging Markets: Nokia in India cart
1298. Fortis Healthcare Limited: Corporate Hospital’s Growth Strategies in India cart
1299. Bionade Soda (B): Organic Growth Conundrum cart
1300. Electrolux’s Growth Dilemma Middle Market Strategy cart


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