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Page 13 of 47
1201. Starbucks Suffers: Schultz Returns cart
1202. Motorola – Losing its ‘Razr’s’ Edge cart
1203. New Fiat 500: Revival of a Heritage Brand cart
1204. Fox Business Network (FBN) – Talking Business to the Common Man? cart
1205. Viacom 18’s Colors channel in India: Colorful Market Entry and Positioning Strategies cart
1206. Capsule Hotels: A Case of Reverse Positioning cart
1207. Efficient Project Management at TransWorks Information Services Pvt. Ltd., an Indian-based BPO Company cart
1208. Menlo Innovations: A New Approach to Workplace & Project Management cart
1209. Supply Chain Practices of Three European Apparel Companies: Zara, H&M and Benetton cart
1210. Tesco's 'Steering Wheel' - A Tool for Strategic Value Creation and Business Transformation cart
1211. H&M's Supply Chain Management Practices cart
1212. Benetton's 'Dual Supply Chain' System cart
1213. Foreign Currency Reserves in Emerging Economies: Inflationary Pressures cart
1214. Apple Inc.'s iPhone: Can iPhone Maintain its Initial Momentum? cart
1215. Improving Sales Force Effectiveness: Bayer's Experiment with New Technology cart
1216. Exubera Fiasco: What Went Wrong? cart
1217. Exubera Fiasco: What Went Wrong? cart
1218. Kleenex: The Saga of a Super Brand cart
1219. Destination Marketing: Tourism Australia's Controversial Campaign cart
1220. Johnson & Johnson's 'Camp Baby': Great Customer Relationship Management or Public Relations Fiasco? cart
1221. Qube: Market Development for Digital Cinema cart
1222. Public Relations at Microsoft cart
1223. The Computer is Personal Again': A Global Integrated Marketing Communications Campaign cart
1224. Coaching A Sales Team cart
1225. Pfizer Inc.'s Lipitor: The Celebrity Endorsement Controversy cart
1226. Perfetti Van Melle: Marketing Mentos in India cart
1227. Pabst Brewing Company: The Classic Revival of the 'Pabst Blue Ribbon' Brand cart
1228. Nokia Corporation: Reversing the Decline in Brand Value cart
1229. Pricing it Right: Three Caselets in Pricing cart
1230. Treading on that Fine Line?: Caselets in Marketing Ethics cart
1231. Launching iPhone: Apple's Entry into the Mobile Phone Market cart
1232. What's in a Name? Lessons from Three Rebranding Exercises in India cart
1233. UTI Bank to AXIS Bank: A Corporate Rebranding Exercise cart
1234. Crisis Management: Dealing with a Product Crisis cart
1235. Body Shop Brand: Repositioning to Target the 'Masstige' Segment and Impact of its Acquisition by L'Oréal cart
1236. Wal-Mart’s ‘Think Global, Act Local’ – Can ‘Americanisation’ Have its Way? cart
1237. Bionade Soda (A): Marketing Challenges for an Innovative Brand cart
1238. Unilever's Digital Media Strategy cart
1239. Cisco in Emerging Markets (B): Market Entry Strategies in Middle East and African Countries cart
1240. Pond’s Foray into the Premium Segment – Will the ‘Miracle’ Work? cart
1241. Mattel in China – ‘The Outsourcing and the Recall’ cart
1242. Wal-Mart in India: Can it be the Messiah of Indian Farmers? cart
1243. Harley-Davidson: Market Entry Strategies in India cart
1244. Barclays’ Entry into India: Strategies and Prospects cart
1245. Trade Blocs, Free Trade Agreements and Preferential Trade Agreements: The New Drivers of World Trade cart
1246. US Financial Crisis: Is this Great Depression II in the making? cart
1247. Chinese State-owned Enterprises – Redefining the Role of Government in Business cart
1248. The Cerberus Deal – The Beginning of a New Era for Chrysler cart
1249. Acquires Newsvine: A New Direction cart
1250. eBay: Rethinking Skype cart
1251. Tata Steel’s Acquisition of Corus: Was it Worth the Price? cart
1252. Jaguar and Land Rover Acquisition: Will the Deal Improve Tata Motors Balance Sheet? cart
1253. Whole Foods Market’s Acquisition of ‘Wild Oats’ – A Strategy to Reduce Competition? cart
1254. Thomson Corp., Acquires Reuters: Is it in the Consolidation Phase? cart
1255. M&A’s in Indian Aviation Industry– Strategies for Healthy Competition cart
1256. Blockbuster Acquires Movielink: A Growth Strategy? cart
1257. BBC – YouTube Pact: A Win-Win Strategy cart
1258. Hewlett-Packard: Culture Change through Acquisitions cart
1259. Microsoft in China: The Partnering Success cart
1260. Cadbury Schweppes: Demerging its US Beverages Company cart
1261. Delta-Northwest Airlines Proposed Merger: Withering Industry Turbulence? cart
1262. Royal Military Academy Sandhurst (RMAS): Leadership lessons cart
1263. Sanofi Aventis: CEO Le Fir's Formula for change cart
1264. Colgate-Palmolive: Leadership Style of Reuben Mark cart
1265. Catherine Arfi & Aromababy: Creating an Australian Brand and Taking it Global cart
1266. James Dyson: The Engineer Entrepreneur cart
1267. Azim Hasham Premji's Value-Based Leadership cart
1268. CEO as Change Agent cart
1269. Cirque du Soleil's Information Technology Initiatives cart
1270. ERP Implementation Failure at Hershey Foods Corporation cart
1271. ITC’s E-Choupal: A Mirage of the Poor? cart
1272. Will Harry Potter’s Magic Work for Universal Studios Theme Parks? cart
1273. Innovate for Growth: Immelt’s Strategy for GE cart
1274. Dell Business Model (A): Strategic Inflection Points in the PC Industry cart
1275. Private Equity Companies: The Strategic Shift cart
1276. CAFE Fuel Rules: Changing Auto Industry Dynamics in the US cart
1277. The US Newspaper Industry at Crossroads? cart
1278. Indian Animation Industry: Roadblocks for Global Competitiveness cart
1279. Nokia (A): A Stable Player in a Turbulent Industry? cart
1280. Indian Hotel Industry (B): The Park’s Eye for the Unconventional cart
1281. Motorola in China (B): From 'Intended' to 'Emergent' Strategy? cart
1282. Motorola in China (A): Dealing with an Evolutionary Industry Life Cycle cart
1283. Flexibility in the Workplace & Discrimination by Association: Sharon Coleman Vs Attridge Law cart
1284. Pentagon's New Personnel System: Coping with the Challenges of Human Capital cart
1285. Management Lessons from Spain's Euro 2008 Football Championship Triumph cart
1286. Compensation Management at Tata Consultancy Services Ltd.: Coping with Turbulent Times in the Indian IT Industry cart
1287. YES BANK: Human Capital Initiatives of a Startup in the Indian Banking Industry cart
1288. Designing a Training Program: A Training Manager's Dilemma cart
1289. Collective Bargaining: The General Motors-United Auto Workers Deal cart
1290. The Julie Roehm Saga at Wal-Mart Stores, Inc. cart
1291. Occupational Stress: A Junior Manager's Predicament cart
1292. Success at What Cost? - A Case Study in Managerial Ethics & Compliance cart
1293. Eli Lilly: Managing Workplace Diversity and Coping with the Accusations of Racial Discrimination cart
1294. Labor Unrest at Honda Motorcycle & Scooter India (Private) Limited cart
1295. Enhancing the Credibility of the Training Function: Involving Line Managers in Sales Training cart
1296. Microsoft: Reshaping HR Strategies cart
1297. Innovative HR Practices at Southwest: Can they be Sustained? cart
1298. Tata Tea and the Employee Buy Out Model cart
1299. Schultz’s Return to Starbucks: To Fend off Rivals? cart
1300. Formation of Global Trade Unions: Prospects and Challenges cart


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