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301. Toyota Motor Company: Losing its Quality Edge? cart
302. Supply Chain Restructuring at Sainsbury’ Supermarkets Limited cart
303. Sakhalin-1 Project: Delivering Excellence in Project Execution cart
304. Supply Chain Management at Airbus - Implementing RFID Technology cart
305. Cross-docking Helps JCPenney Reduce Materials Handling and Make Logistics More Efficient cart
306. Traverse Communications: Identifying Target Customers cart
307. Celebrity Endorsements and Product Categories cart
308. Apex Tours & Travels: Analysing Consumer Preferences on Tourism cart
309. Marketing Dilemma for 'Elan' Jeans Brand cart
310. Reserve Bank of India's Tightening Monetary Policy: An Impediment to Economic Growth? cart
311. Is Monetary Tightening India's Best Response to the Ongoing Inflation cart
312. Hungary's Monetary Policy: The Conflicting Objectives cart
313. Netflix Prize 2009: Neuromarketing Research for Online Shoppers? cart
314. Hindustan Unilever Limited’s Rexona: Repositioning ‘Rexona’ Deodorant cart
315. Pringles– Combating the Launch of Lays Stax cart
316. Samsung vs LG: Similar Goals, Dissimilar Strategies cart
317. P&G’s Tremor – Reinventing Marketing by Word of Mouth cart
318. Tata Tea’s Jaago Re! Campaign: The Social-Cause Marketing Initiatives and Long-term Branding Initiatives cart
319. Virgin Atlantic’s Business-Class-only Airline: Emerging Threat to Niche Air Carriers? cart
320. US Bottled Water Industry Faces a New Frontier-Special Interest Group cart
321. The U.S Steel Industry and the Tariff Policy of Bush cart
322. The Price War: Netflix vs Blockbuster cart
323. The Dilemma of Discounts: GM’s Bid for Market Share cart
324. Telstra, The Australian Telecommunications Company: CEO Sol Trujillo's 'Transformational' Strategic Plan cart
325. Samsung Electronics in 2005 cart
326. Private Labels in Europe: Potential Threats for Brands? cart
327. Nokia - Global Market Share 40%; US Market Share 10%: Competitive strategies cart
328. Mobile Phones: The Advent of a New Advertising Medium cart
329. Mahindra & Mahindra (B): An Emerging Global Giant? cart
330. Honda in China: Government Regulations and Firm’s Strategy cart
331. Harry Potter: Global Marketing Strategies cart
332. 'Global Vision 2010': Toyota's Strategic Initiatives cart
333. Ford’s ‘Drive One’ Campaign: Can Allen Mullaly Drive Through the Trough cart
334. Emergence of China in the Global E-Commerce Market (B): Alibaba.com’s Surge cart
335. Dubai Duty Free: Promotion and Expansion cart
336. Dell's Business Model: Is it Time to Reinvent? cart
337. De Beers: The Right Hand Ring campaign cart
338. De Beers' Corporate Transformation: The Competitive Pressures cart
339. Competition in China’s Luxury Car Market cart
340. Coke’s Promotional Themes: Tailored for Times cart
341. C&C's Bulmers and Magners Brand: The Irish Drinks Company's Brand Repositioning Strategies cart
342. Branding – The Asian Dilemma cart
343. Avon: Direct Selling in China cart
344. Automobiles: Made in China, Sold in USA? cart
345. ASDA: Betting on Low Prices? cart
346. Apple iPhone Price Cut: Is it a Right Strategy? cart
347. Acquire and ascend – e-Bookers way cart
348. Assessing Consumer Brand Loyalty cart
349. Domestic Vs Foreign Brand Clothing: Understanding Consumer Decision-making Styles in India cart
350. GlaxoSmithKline`s New Sales Force Compensation System in the US cart
351. Avant Garden: Exploring Possibilities for Improving Revenue Management cart
352. Crisis Management at Toyota cart
353. AMD s Consumer and Channel Marketing Initiatives cart
354. Developing a Personal Selling Strategy cart
355. The Disgruntled Customer cart
356. Design Thinking and Innovation at IDEO cart
357. Social Marketing: Times of India's 'Teach India' Campaign cart
358. Customer Service at L.L.Bean cart
359. Brand Naming: Kraft Foods iSnack 2.0 Controversy in Australia cart
360. Burger King's 'Whopper Virgins' Viral Marketing Campaign cart
361. Tata Indicom's 'Pay Per Call' Tariff Plan for Prepaid Cellular Subscribers cart
362. Unilever's Packaging Practices - Innovations and Insights cart
363. Droid: Challenger to the iPhone? cart
364. Volkswagen's Marketing Strategy in India cart
365. Amazon.com: Customer Service Champion cart
366. Tourism Kamloops cart
367. Canadian Club: Repositioning a Dormant Brand cart
368. Selling Insurance Products in India: The Commission versus Fee Debate cart
369. Burger King's 'Whopper Freakout' Marketing Campaign cart
370. i-Mint - An Innovative Coalition Loyalty and Consumer Rewards Program in India cart
371. Indian Premier League's Operating Model - Marketing Cricket to the World cart
372. Apple’s App Store: Strengthening the iPhone’s Competitive Position cart
373. Promoting 'Paranormal Activity' cart
374. Eyeing the Rural Insurance Market: Will China Life hit the Bull's Eye? cart
375. Commercialisation of the Game of Cricket: Is it a Win-win Situation? cart
376. AMUL ICE CREAM: MARKETING STRATEGY cart
377. Airtel vs. Reliance: Indian Telecom Giants Price War cart
378. Subway in the US: Challenges of Extending Product Mix cart
379. Ringing Youngsters – Virgin's Distinctive Market Segmentation in India cart
380. Microsoft's 'Mojave' Experiment: Image Makeover of Vista with Stealth Marketing? cart
381. KFC: 'Serving with a Difference' cart
382. ITC's Packaged Food Business: Towards Market Leadership cart
383. Financial Services: Going Women Way cart
384. EMBRAER – FLYING HIGH THROUGH SEGMENTATION cart
385. Dilip Chhabria's Focus on a Niche Market - Can it Sustain? cart
386. Coca-Cola: Would its 'Three-Cola' Strategy Work? cart
387. CBS: Re-entry Strategies in the Music Industry cart
388. Nokia’s Rural Marketing Strategies in India: Reaching Out to the Bottom of Pyramid cart
389. Vogue in India: The Market Entry Strategy cart
390. Virgin Mobile's Entry Strategies in India cart
391. Tesco's Big Plans To Enter Indian Retail cart
392. Tesco in Japan – Experimenting with Retail Formats cart
393. Tesco in China: Opportunities and Challenges cart
394. Telenor's Entry into Indian Mobile Market: Too Late and Expensive? cart
395. Standard Chartered: Invading into Mainland China cart
396. Sanpaolo: Establishing its Footprint in Serbia cart
397. Japan's Docomo's Entry into Indian Telecom Market: Can it Tap the Growth in India? cart
398. IVRCL, An Indian Construction Behemoth's Forays in to Real Estate Targeting The Niche Brown Collars- Will The Formula Work?" cart
399. Indian DTH Market: Can Reliance Big TV Ride on the Growth Wave? cart
400. Apple iPhone in India: Emotionally Connected Vs Product-Price Performance Disconnected? cart

 

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